Title: Office of Technology Transfer and Economic Development
1Office of Technology Transfer and Economic
Development
University of Hawaii
2Office of Technology Transfer and Economic
Development (OTTED)
- Revenue-oriented service center
- Help UH personnel identify, protect, and
commercialize their inventions/creations - Help build UH research enterprise
- Generate licensing income
- Support State economic development initiatives
3UH Business Plan Competition
- OTTED offering up to 20,000 in additional prize
money - Recipients must base their business plan on a UH
technology available for licensing through OTTED - Recipient(s) must be 1st, 2nd, or 3rd place
winner(s) - Money must be used to help commercialize the
technology - generally means that winning team becomes a
licensee - Award goes to highest placing winner
4Technology Licensing
5Evolution of the relative value of tangible and
intangible assets to total value
100 years ago, tangible assets generally
accounted for 90 of a companys value . . .
90
10
100 years ago
Today
Today, the value of many companies is derived
from their intangible assets.
6University technologies are valuable . . .
. . . and will become more valuable as companies
continue to leverage their RD budgets through
the acquisition of outside technologies
7Stage 1
Technology Transfer Process
TLG activities Solicit, accept, administer
invention disclosures
Invention Disclosure
UH ownership ?
No
Stage 2
Yes
TLG activities Evaluate, market, protect technolog
ies
Legal protection available?
Marketing Protecting
Yes
No
Stage 3
TLG activities Negotiate, formalize, audit license
s
Commercial interest ?
Licensing
Yes
No
Return to inventor
Note This chart is necessarily brief - it
represents only the most basic functions of the
technology transfer process. Please contact the
Technology Licensing Group (539-3817) with
questions or for further information about your
invention and the technology transfer process.
8Licensing as a Business Model
- Licensor Inventor/owner of technology
- Licensee User
- License contract not to sue
- Consideration usually financial
- but may include other consideration, such as
cross license
9Why license university technologies?
- Technologies early stage, high risk
- Technological risk it may not work
- Market risk unknown demand
- Licensee reduces risk
- Reduces RD expenses
- Proves concept, may provide working model
- Permits end users to kick the tires, lowers
market uncertainty - Establishes relationship with University
- Licensor expands income potential
- Reduces/eliminates mfg., mktg., distn costs
- May help identify new income opportunities
- Establishes relationship with company(ies)
10Possible Deal Structures
- Traditional licensing w/fees, royalties
- Equity participation
- Spin-offs/start ups
- Sublicensing
- Options
- Sponsored research agreements
- With/without option to acquire license
11Compensation, Diligence, Patents, and Liability
12Compensation Structures and Alternatives
- Up-front fees
- Royalty arrangements
- Milestone payments
- Patent registration costs
- Liability/indemnification
13Up-front fees
- Good for University
- Reduce Universitys financial risk
- Offset Universitys previous out-of-pocket
expenses (research costs, patents, etc.) - Generally not refundable nor creditable against
future royalties - BUT
- Increase licensees financial risk
- May reduce licensees research sponsorship
commitment - May lock in licensing rights
14Royalty arrangements
- Permits University to share in the success of
commercialization - Universitys increasingly willing to be flexible
in their approach and royalty requirements - Equity can be exchanged for royalties
15Milestone payments
- Milestones should follow natural development of
the technology - Often tied to diligence provisions
- Levels revenue flow to University in early years
- Equity can be exchanged for cash payments.
16Payment of Patent Expenses
- Licensed patent licensee pays
- Business expense
- Cost sharing for multiple licensees
- each licensee pays 1/n of patent expenses
- licensor may limit licensees liability, cap or
set ngt1
17Liability Issues and Disclaimers
- Licensee takes all the blame and the
responsibility and the cost - University takes all the credit and none of
the responsibility and wants to be paid for
it
18Liability Issues
- Licensee assumes fitness for use
- Licensee assumes product liability
- and names university as additional insured
- Licensee/university each assumes liability for
its own employees
19Success Stories and Exemplary Technologies
20Past Business Plan Participants/Winners
- Pipeline Communications and Technology, Inc.
- telecommunications and antenna technologies
- company has 7 employees, is in pre-production
phase - Hawaii Environmental BioSolutions
- dairy waste processing
- company has 0 employees, is in start-up phase
- Research Analytical Labs
- diagnose and treat pre-term labor
- status of company unknown
21Examples of UH technologies available for
licensing
- Hydrogen storage materials
- Biodegradable biopolymers
- Hydrogen/oxygen production from water
- Acoustic wave micromixer
- Wastewater treatment with zero valent iron
- Ventilating roofing system
22Contacting OTTED
- Website
- http//www.otted.hawaii.edu
- Email/Phone
- Richard Cox, rcox_at_hawaii.edu, 539-3818
- Gaylene Anderson, gaylenea_at_hawaii.edu, 539-3836
- Lisa Matsunaga, matsunag_at_hawaii.edu, 539-3826
- Ann Park, apark_at_hawaii.edu, 539-3829
- Jonathan Roberts, robertsj_at_hawaii.edu, 539-3828
- Andrea Yuen, ayuen_at_hawaii.edu, 539-3823