Hybrid Loyalty Programs: How to Keep Customers Engaged - PowerPoint PPT Presentation

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Hybrid Loyalty Programs: How to Keep Customers Engaged

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Most businesses these days are offering some type of a rewards or points system as part of their marketing strategy. For many business owners, loyalty programs are one of the excellent ways to incentivize customers to return and purchase again. Hybrid loyalty programs are one of the best loyalty programs for engaging customers and providing them with a rewarding experience. It enables businesses to create a personalized customer journey by combining the various elements of multiple loyalty programs. – PowerPoint PPT presentation

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Title: Hybrid Loyalty Programs: How to Keep Customers Engaged


1
Hybrid Loyalty Programs The Newest Trends in
Loyalty
www.retyn.ai
2

What is Hybrid Loyalty Programs?
  • In today's competitive business environment,
    customer loyalty programs are an important
    marketing strategy for retaining customers in the
    business.
  • The hybrid loyalty programs are one of the
    important type of customer loyalty programs that
    helps to deliver extraordinary experiences to
    customers.
  • The hybrid loyalty programs combines the features
    of two or more loyalty programs such as earn and
    burn, tiered, perks, gamified etc for providing
    great customer experience.

3
The Structure of Hybrid Loyalty Program
Tiered Loyalty
Hybrid
Perk Loyalty
Earn and Burn
Gamified Loyalty
4
Features of Hybrid Loyalty Programs
1
Incorporate the Best Loyalty Programs
Generate Interest in Target Audience
2
3
Project Brand Values
Facilitate Customization
4
5
Incorporate the Best Loyalty Programs
  • The hybrid loyalty program incorporates the best
    features of several other loyalty programs.
  • It may contains other loyalty programs like earn
    and burn, perks, gamified, etc.
  • The limitations of other loyalty programs can be
    overcome with the help of hybrid loyalty program.

6
Generate Interest in Target Audience
  • The combined structure of hybrid loyalty program
    will make great interest in target audience.
  • The hybrid loyalty program will help to generate
    a strong feeling in customers mind that they are
    valued.
  • The greater involvement of customers will make
    them closer to the brand.

7
Project Brand Values
  • The brand ethics and values are necessary for the
    success of any loyalty programs.
  • The hybrid loyalty program can project the
    brands values and ethics.
  • The projection of brand values will help to
    attract more customers to this loyalty program.

8
Facilitate Customization
  • The hybrid loyalty programs can be customized
    according to the expectations of customers about
    the brand.
  • The customization process will enhance the
    interest of customers towards the brand.
  • As a result, the customers are more attracted to
    the hybrid loyalty program.

9
Benefits of Hybrid Loyalty Program
1
Greater Customer Engagement
Provide Outstanding Customer Experiences
2
3
Better Customer Flexibility
Provide Exceptional Revenue
4
10
Greater Customer Engagement
  • The hybrid loyalty program provides greater
    customer engagement.
  • It will enhance the curiosity of customers
    throughout their journey.
  • The enhanced curiosity will increase the
    engagement rate, purchase frequency and basket
    size.

11
Provide Outstanding Customer Experiences
  • The hybrid loyalty program provides outstanding
    experiences to customers.
  • It plays a major role in improving the
    satisfaction of customers.
  • The improved customer satisfaction will increase
    the customer engagement, retention and
    acquisition.

12
Better Flexibility
  • Flexibility is an important element of any
    successful loyalty programs.
  • The hybrid loyalty program is one of the most
    flexible programs that can satisfy the needs of
    customers.
  • The integration of newer techniques and
    strategies will place the hybrid loyalty program
    in to a new level.

13
Provide Exceptional Revenue
  • The hybrid loyalty programs will increase the
    happiness of customers.
  • The customers happiness will reflect on the
    sales and revenue of your business.
  • As a result, this loyalty programs will help to
    provide greater revenue to your business.

14
Conclusion
  • A hybrid loyalty program is one of the powerful
    loyalty programs that combine multiple loyalty
    program features to design a unique rewards
    system for delivering best experiences to
    customers. The program is designed according to
    the changing needs and expectations of customers.

15

Thank You.
  • For More Details
  • Visit
  • https//www.retyn.ai/program-types/hybrid-loyalty
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