Flyer Design Ideas For Your Next Project

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Top 10 Flyer Design Ideas For Your Next Project
Best Flyer Design Ideas
Advertising is a fiercely competitive arena for
many brands. Every day, new tools and mediums are
tried out, adopted and discarded by companies as
they explore the best way to promote offerings of
products and services. Branded digital presence
is seeing the most expansion right now, from
promotions on social media to Google
self-promotion using SEO and SEM. However, that
doesnt mean we should count traditional mediums
like flyers, brochures and leaflets out! You can
use these materials to your advantage at events,
exhibitions and trade shows! Physical advertising
materials are also accessible to most budget and
a great way to explore new creative ideas. Check
out our Flyer Design Services
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Innovative and Creative Flyer Design Ideas
A Splash of Color -
Color is a design staple in the creative world,
and the decisions you make about its use are
incredibly important. Thats why its our very
first point! Careful use of colors from vivid
shades, classic hues, pastels and gradient
effects add drama and spark to even the most
basic of flyer designs. This restaurant is a
great example.
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Keep It Simple, Sweetie
As you collect inspiration from modern designs
and strive to be ever more unique and outlandish,
you may forget that simplicity is a design in and
of itself. Always keep the familiar adage in
mind- K.I.S.S. or keep it simple, sweetie!
Simplicity is especially key when you have
limited space. Clean up your design and showcase
your product with clear fonts, white spaces, and
minimal color palettes. Take the example above. 
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Make Your Seasons Bright
You may hope to stretch your marketing and
advertising budget by using the same flyer design
year-round, but we dont recommend it. To pull
market share and capitalize on the biggest retail
sales windows of the year, spend a little more on
seasonal leaflets! Make sure to customize this to
your market, of course. You dont have to create
a new flyer for Easter if it doesnt make sense
for your business. 
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Minimalism, all the way
Oftentimes, minimalism is the hallmark of luxury
brands. For example, Apple relies on short, to
the point messaging and the now-iconic Macintosh
apple symbol. Tiffanys is recognizable by their
blue box. Consumers will recognize your brand
on-sight with a colorful, minimalistic flyer
design. Sleek designs, sharp fonts, solid shades,
and adopting less is more is the way to go.
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Get artistic
Many a time, product or a brand demands that the
flyer design needs to be artistic and surreal in
nature and its overall creative
approach.Especially if you are fashion or a
music brand, you will need to add the touch of
artistry with the splash of colors, gradient
effects, ink shape designs, calligraphy, the play
of textures, and more. Have a look at the above
mentioned example, the splash of the hues of pink
over the off white background with the clear
message and communication. It is artistic,
eye-catching and visually appealing.
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Schemes and Offers
If you are in a market with a lot of competition,
youre probably no stranger to going the extra
mile with enticing offers to generate interest in
your target audience. Therefore distributing
flyers, coupons and collateral is probably one
such strategy. Take a cue from the above flyer of
a fashion brand. The design incorporates bold
colors, attractive line detailing and an enticing
offer to draw recipients into the store.
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Try new layouts
Here is an idea that not many dare to embrace as
it can be quite a risk. But in the world of
design and creativity, you will have to take and
embrace risks to create something that is
path-breaking and makes you try something novel
and unique. And one such example is to try out
different layouts in the shape and size of the
flyer rather than sticking to the molds of
rectangles and squares. Or if you dont wish to
play with the size owing to the printing budget
constraints, change the layout on the design part
to get that creative edge and class
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Doodle it up
Playing with doodles displaying the features and
attributes of your product or service offerings
is another way to make your flyer design stand
apart from the rest of your contemporary brands
with a creative edge of charm and all the fun
elements. Plus the color scheme, layout, and
typeface should complement your brand
architecture and the nature and type of your
offerings. And keep in mind that you dont have
to go haywire and make sure that doodle designs
are not over the top and confusing to understand
and decode. 
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Gritty and Gothic
Many brands shy away from trying out the flyer
designs that are gritty and gothic in nature with
the vintage look and feel as it can be a
considerable risk as the fonts are heavy and
color scheme is also not that subtle and classy.
Hence, do give second thoughts if you want your
flyer design to have that Goth style and effect
to it. Just like the above-mentioned flyer design
of an American eating joint has done with the
color tones, graphics, and the overall look and
feel. It can be a very well calculated design and
creative risk.
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Line effect, anyone
The design is just not confined to using the
stock imagery that is available on the various
stock photos websites or using the actual images
of the product and services offerings. You can
always play with fine lines giving them a smooth,
classy, and a creative texture forming your
design elements complementing your brand
architecture and features of your offerings. Just
like the example of the above-showcased flyer, it
looks so clean and attractive with the sheer
blend of lines with the background color and the
entire layout of the flyer.
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