coal009digital

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Digital Marketing Report For Anmol industries /
Coal Mantra
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B2B Marketing Strategy
Keep in mind the usual sales cycle for your
buyers.
Create a campaign tailored to your unique
consumer.
Watch the keywords your B2B paid ad campaign
targets
Draft your ad copy and build your ad creatives
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Create a campaign tailored to your unique consumer

• We will target our audience according to our
  niche .
• The more we target b2b customer to our niche the
  more leads we will generate .
• This entails generating advertisements for a
  certain set of people those who are most likely
  to buy from you.

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Keep in mind the usual sales cyclefor your buyers

• We have to keep eye on the buyers cycle or
  company cycle. It is very important in terms of
  ROI .
• Our ads plays a very important role in converting
  the customers . If we will not keep the track of
  sale cycle then it will be difficult to track
  ROI.

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Watch the keywords your B2B paid ad campaign
targets

• Keywords Plays the very important role in the ads
  campaign it is know as the heart of the campaign.
• We will take a proactive approach to our keywords
  research .
• We will review every keywords before adding to
  our campaigns . It will increase the quality
  score of our campaign and we can target more
  audience in less ppc cost.

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Draft ad copy and build your ad creatives

• We will make test copy of our different ads and
  then evaluate which is doing good . It is
  basically know as A/B testing .
• A/B testing is very important in terms of proper
  targeting the customer . Sometimes our ads does
  not work so we will publish experimental ads and
  compare it with other ads .

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LinkedIn Marketing
Make captivating corporate page.
Retarget your website visitors
Distribute Rich Media Content
Utilize LinkedIn Ads
Publish LinkedIn Articles
Employees may be turned into Influencers.
Encourage workers to interact with LinkedIn posts.
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Distribute Rich Media Content

• We will regularly post our content over the
  LinkedIn . Rich Media content will surely build
  our brand value .
• We will post product post , daily festive
  creatives and our company success.

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Encourage workers to interact with LinkedIn
posts.

• Our employs will share daily post in there
  profile or encourage other member to do the same
  .
• It will increase our page visibility .

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Publish LinkedIn Articles

• One of the important perimeter for the LinkedIn
  are articles.
• Article are the most shared and most visible to
  the LinkedIn audience .

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Utilize LinkedIn Ads And Retargeting

• One of the best way to target audience for b2b
  market is LinkedIn .
• We will target companies CEO, companies manager ,
  and project head.
• And we will retarget them again so that lead
  should not be missed .

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Facebook and Instagram Marketing
Correct targeting of audience
Monitoring Ads
Clicks On ads
Lead Capture
Retargeting
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Thank YouMade By-Vishal kala