Reasons Why Website Traffic Is Down - PowerPoint PPT Presentation

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Reasons Why Website Traffic Is Down

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If you're wondering why the traffic on your website is down, here are some important reasons for this. This PPT includes some of the reasons why the traffic on the website is down. And for more information visit our website. – PowerPoint PPT presentation

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Title: Reasons Why Website Traffic Is Down


1
Reasons Why Website Traffic Is Down
2
  • A website is the face of any brand, and with the
    rise of the internet, many businesses are coming
    online. A website helps in getting new clients,
    but often most of the people see
  • that there websites bounce rate increases
    day by day. The exact reasons can be many,
  • but a slow webpage loading speed is one of
    the major reasons.
  • Sometimes there may be changes in web traffic
    either for the best or otherwise. It is not
  • easy to determine why there are many
    changes in traffic. If you are wondering why
  • your website traffic is down, here are some
    significant reasons

3
  • Mobile Paradigm
  • The aspect of traffic going sometimes down may
    occur because of the traffic of other products or
    services websites increasing somewhere.
  • Change in Consumer Habits
  • The aspect of traffic going sometimes down may
    occur because of the traffic of other products or
    services websites increasing somewhere.

4
  • Changes in Web Traffic Due to Shift in Search
    Habits
  • The common shift in WordPress and blogging. This
    means all WordPress-related and blogging trends
    are going negative. You may attract your
    potential customers by the promotional activities
    you engage in to get closer.
  • This happens typically when potential customers
    might read a specific blog or go to the directory
    to find different products.
  • Indexing Problems
  • Though this is not a common issue that can impact
    traffic, it is an indication that perhaps
  • the existing web hosting may have evolved
    past the traffic levels. When a website
  • becomes popular, there is a possibility
    that more rogue and scrappers will attack your
  • site.

5
  • Too Many Outbound Links
  • Most SEO Company based articles you read, you
    find that link-sharing and providing links
  • to other sites is the best way of building
    traffic. But adding too many outbound links, this
  • will give more weightage to the links from
    your site. Therefore, you need to stick with
  • more inbound links than outbound.
  • Folder Restructuring
  • Several elements in the site get changed or often
    restructured, even when you are not
  • aware you are doing it. Spiders crawling on
    your site will have their path through your
  • files.

6
  • Too Many Keywords
  • Even though you may not be practising keyword
    stuffing openly, when you fill your content with
    a bunch of similar terms and links, your content
    can still come across spam-like a
  • spider. If your content keyword density is
    higher than 3 per cent of content that has a
  • low word count, this will lead to stuffing,
    and that may lead to a Google penalty for
  • your site.
  • Duplicate Content
  • Other factors will affect your ranking on par
    with duplicate content, some of which include
    nested table structuring and multi-language
    content. However, this requires more attention
  • as people do not always understand what
    duplicate means.

7
  • A Frequently Down Site
  • Most people have their sites hosted on servers
    with ideas of excellent uptime in 6 days per
    week. Experiencing downtime weekly seems like too
    much for you however, it is an eternity of an
    algorithm running your site. Therefore, if your
    website is down, you will see a ranking dropdown.
  • Hacking
  • There is a possibility of a site to get hacked
    sometimes. This may lead to proxy
  • Webpages and links to be created. This will
    hurt your ranking. The best way to tell if
  • your site has been compromised is to use
    the sites FTP analysis software.

8
Conclusion Overall, there are several
reasons why traffic pattern change. Identifying
the cause of these changes and get in touch with
the best SEO agency in Mumbai, and they will help
you in improving your sales, traffic and
business revenue.
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