certified seo program in calicut

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WELCOME

• Nexta Academy Of Digital Marketing
• NADM

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What is digital marketing ?

• Marketing has always been about connecting with
  your audience in the right place and at the right
  time. 
• Digital marketing encompasses all marketing
  efforts that use an electronic device or the
  internet.
• digital channels such as search engines, social
  media, email, and other websites to connect with
  current and prospective customers.

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Why Digital Marketing  ?

• While traditional marketing might exist in print
  ads, phone communication, or physical marketing,
  digital marketing can occur electronically and
  online. 
• This has endless possibilities for brands

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Evolution of Digital Marketing

• The Term digital marketing was first developed in
  the past 1990 which was not popular.
• By 1998 the birth of Google happened and drastic
  change in digital marketing happened.
• By 2000 dominance of social media and ads
  started.
• From 2015 iot, mobile dominace,email,cloud and
  digital ads ame to hit.

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Digital Marketing Types

• Search Engine Optimization (SEO)
• Content Marketing
• Social Media Marketing
• Pay Per Click (PPC)
• Affiliate Marketing
• Email Marketing
• Online PR
• Inbound Marketing
• Search engine marketing

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Social media marketing

• A type of digital marketing in social media are
  used.
• What is social media?
• Social media is the collective of online
  communications channels dedicated to
  community-based input, interaction,
  content-sharing and collaboration. Websites and
  applications dedicated to forums, microblogging, s
  ocial networking, social bookmarking, social
  curation, and wikis are among the different types
  of social media.

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Examples of social media marketing

• This is a example of Facebook marketing

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• Example of Instagram marketing

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• Search engine marketing.
• This type of digital marketing uses search engine
  likes Google, bing for marketing products.

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Is Digital marketing important?

• Now adays companies focuses on mainly the concept
  of Less cost maximum efficiency. For getting
  maximum result at a low cost digital marketing is
  a essential tool.
• People are engaged mostly in social media so
  targeting them will improve your business.
• Digital not only improve your business but also
  creates awareness globally

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Thank You