COM 486 Successful Learning / com486.com

1
COM 486 Successful Learning / com486.com
2
COM 486 Successful Learning / com486.com
COM 486 Entire Course (UOP) For more course
tutorials visit www.com486.com     COM 486 Week 1
Individual Assignment IMC and CMM Basics COM
486 Week 2 Assignment Message Map Presentation
COM 486 Week 3 Assignment Marketing
Communications Plan
3
COM 486 Successful Learning / com486.com
COM 486 Week 1 Individual Assignment IMC and CMM
Basics (UOP)   For more course tutorials
visit www.com486.com     Write a 1,050- to
1,400-word paper that compares two competitors
that produce at least two different products or
services for example, Nike and Adidas. Describe
the strategies that each brand uses to
differentiate its products or services from its
competitor using integrated marketing
communications and Customer Message Management.
4
COM 486 Successful Learning / com486.com
COM 486 Week 2 Assignment Message Map
Presentation (UOP)   For more course tutorials
visit www.com486.com      Choose either the
catering, conference, or hotel businesses on
Baderman Island. Identify and explain the
essential elements of a Message Map based on the
template provided in Figure 43, CMM Message
Map, of your text, Customer Message
5
COM 486 Successful Learning / com486.com
COM 486 Week 3 Assignment Marketing
Communications Plan (UOP) For more course
tutorials visit www.com486.com      Select a
product that is struggling in the market
todayfor example, dial-up Internet companies,
PDAs or sport utility vehiclesand a particular
target audience.Conduct a promotions opportunity
analysis to determine what promotional
opportunities exist for the chosen company, who
the target audience is, and their characteristics.
6
COM 486 Successful Learning / com486.com
COM 486 Week 4 Individual Assignment Movie
Promotion and Advertising (UOP)   For more course
tutorials visit www.com486.com   You work for a
large movie studio and your job is to promote and
advertise a new movie.Choose the type of movie
and the target audience the studio hopes to
attract.
7
COM 486 Successful Learning / com486.com
COM 486 Week 5 Assignment Integrated Marketing
Communications Campaign (UOP)     For more
course tutorials visit www.com486.com    Resource
BadermanIsland Virtual OrganizationRefer to
Baderman Island Virtual Organization and the
catering, conference, or hotel business component
that you used for the Week Two Learning Team
assignments.
8
COM 486 Successful Learning / com486.com