All About Customer Loyalty Program - PowerPoint PPT Presentation

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All About Customer Loyalty Program

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This presentation explains how a customer Loyalty Program works. It explains the 3 parties involved in such programs and how it is very important for businesses to consider this as of of their marketing strategies. – PowerPoint PPT presentation

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Title: All About Customer Loyalty Program


1
All About Loyalty Programs
2
What Are Loyalty Programs???
  • A marketing system businesses use to reward
    their customers purchasing behavior to encourage
    the customers to stay loyal to the company.
  • Rewards can be in the form of movie tickets, spa
    retreats, getaways, discount coupons more.

3
How Does It Work???
  • A customer loyalty program has 3 parties
    involved
  • A Company with the loyalty program which issues
    the points.
  • Customers who earn points for buying products and
    services from this company.
  • Third party tie-up partners who give away rewards
    to customers in exchange for the points earned by
    the customers.

Customer Loyalty Program
4
How Does a It Work???
  • A Customers will buy products or services from
    the company offering them loyalty programs.
  • When the customers have collected enough points
    they can exchange it for rewards such as a Spa
    Retreat.

Loyalty Reward Programs
5
Win-Win Marketing Plan For All
  • The service providers pay the tie up partners
    for the rewards given away to the customers. Tie
    up partners like this arrangement as they make
    sales while expanding their customer base.
  • Even though the service provider covers the cost
    of the rewards he still earns profit from the
    customer by issuing points at a value that is
    still profitable for them.

Best Reward Programme
6
Benefits of Loyalty Programs for Businesses
  • Helps create a positive association with
    clients.
  • Increases customer lifetime value.
  • Boosts growth increases sales.
  • Makes a positive impact on company reputation.
  • Provides important information on customer
    behavior based on their choice of rewards.

Customer Reward Programs
7
About GK Value rewards
GK Value Reward is a loyalty program to give back
to loyal customers show appreciation for their
support for the past ninety years. Now, in
addition to the quality products excellent
services, GraceKennedy group also wants to treat
their customers with special rewards whenever
they shop at or do business with any one of GK
Group's participating subsidiaries, Hi-Lo, GK
General Insurance, First Global Bank, Bill
Express and FX Trader.
8
GRACEKENNEDY Value Reward Program
Join GraceKennedy Rewards Programme Free Rewards
Sign Up For More Information Call Us At
1-888-429-5458 Write To Us At gkvaluerewards_at_gkco
.com
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