Making the most of Social Media

1

• Making the Most of Social Media

2

• Why Think of Social Media

• People nowadays tend to communicate much more
  through social media channels, rather than other
  traditional means
• When people like or dislike a product or service,
  be it a movie, a book or something else, they
  share their opinion on social media
• Hence even if your company does not have a
  Facebook page, or a twitter account, it is worth
  your while to use social media optimization
  techniques to make sure your company has a
  healthy social media presence.

3

• Some Required Activities

• Ideally your company will have its own account in
  the major social media sites
• The objective of a social media presence is to
  make your company visible in a positive way
• Participate in any discussions, comments that
  come up, and respond positively
• Where appropriate, provide links to your
  companys website, where the customer can get
  some useful information, or freebies
• Note that even a person who is merely reading
  somebody elses comment about your company could
  be a potential customer
• Make it easy for the user to share comments and
  information about your company, by providing
  appropriate links and widgets

4

• Something's to Avoid

• Do not over hype your company, or treat every
  post as a sales message
• Do not let your social media accounts become
  inactive, keep ticking

5

• Engaging in Social Media Optimization

• Select a company that offers good SMM, SMO
  services packages
• The SMM (social media marketing) services offered
  must be relevant to your company, and your
  product
• The SMM/SMO solution should target your customers
  directly
• Unlimited Exposure Online, is a social media
  company that provides very affordable SMO
  services

6

• Unlimited Exposure Online
• 3500 Dufferin St-602
• Toronto, ON M3K 1N2
• Tel [phone]
• Toll Free 1-855-866-3336
• Website www.unlimitedexposure.com