GGMS

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GGMS

• PART V

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American Sports Marketing
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Introducing
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Corporate Vision
To communicate the vision of your company
brand in a creative and professional style to
meet your organizational goals and build your
business on a consistent annual basis.
To accomplish this we will use our experience,
technology, and global partner network to bring
your product or service to your consumer.
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Business Need
Most companies in the golf industry

• Attempt to market through traditional means
• Lack technology in the promotion and sales of
  their product and service
• Rely on a sales force with little incentive to
  sell the product
• Lack of marketing infrastructure leaving them
  with
• Small databases
• No customer tracking
• Flat sales
• Lack of customer data
• Find it next to impossible to grow whether they
  are an established company or a startup company

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The Marketing Solution
ASM will introduce companies to a new way of
thinking
with the primary focus on combining Hi-Touch
Hi-Tech
to help companies to understand their customers
And to maintain and grow their customer
demographics
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The Marketing Solution
Additionally, American Sports Marketing will
acquire, train and manage the national sales
force for Resort Clubs International, Inc.
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Product Services Overview
ASM will focus on Five primary areas of
Hi-Touch/Hi-Touch Marketing expertise

• National Sales Force Acquisition, Training
  Management Of RTCI National Sales Force
• Hands-On, Grass Roots Golf Marketing Campaigns
• Market Share Growth Consulting marketing
  Programs
• National Client-sponsored Marketing Programs
• Leverage of Vast Golf Industry Contacts,
  Marketing Channels Technology

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Where Hi-Tech Hi-Touch Come together
Using Our Hi-Touch, Hands-On Golf Marketing
Skills Combined with Global Golf Marketing
Systems . . .
We can Bring You the Best of All Marketing Worlds
!
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Hi-Touch Marketing Built Upon Hi-Tech Base

• American Sports Marketing will develop complete
  turn-key marketing and sales programs that
  involve web-based technology that will generate
  sales, database growth, and brand awareness with
  the customer.
• ASM will adapt to all new cutting edge technology
  and incorporate this into marketing strategies
  for their clients.
• ASM will educate all clients on the technology
  benefits that drive their ASM programs.

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Grass Roots Campaigns

• American Sports Marketing will create grass
  roots campaigns for sports related companies that
  are supported by cutting edge technology.

Results-based Grass Roots Campaigns
Supported by Ahead-of-the-Curve Technology
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Grass Roots Campaigns

• American Sports Marketing will create grass roots
  campaigns for sports related companies that are
  supported by cutting edge technology.

• The initial program for golf is The Short Game
  Challenge. This unique event was developed by
  an ASM partner for Odyssey Golf in the 1990s.

• We are in discussions with Ford Motor Company and
  J. Walter Thompson for a 2006 rollout. The event
  will be conducted at over 1000 golf courses
  across the USA with over 500,000 participants in
  the event database.
• The event format allows for surveys, co-branding
  partners, and product samplings to the event
  participants and to the host site golf courses.
  The event thrives on the synergy of participants,
  golf courses, car dealerships, co-sponsors,
  media, and the event database.
• This event will benefit all Resort Club
  International, Inc. partners. This will be the
  largest golf event ever held, with the winner
  facing Phil Mickelson in the finals.

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Global Partners

• American Sports Marketing with over 50 years
  experience in the golf industry will use its
  golf/sports industry network for all projects.
• We see a definitive fit to consult for small to
  mid-size golf product and service companies.
  Here is an area where ASM will develop sales and
  marketing strategies which will directly benefit
  those companies.
• ASM has channels of distribution in place,
  including sales professionals, retailers, and web
  partners which will be beneficial for sales,
  licensing, and marketing of products and
  services.
• This network can be deployed both immediately and
  effectively for the ASM client.
• ASM will seek fees and possible equity positions
  from clients based on performance and sales.
• ASM looks forward to the assisting all Resort
  Club International, Inc. partners with their
  sales and marketing programs.

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Web-Based Memberships/Subscription Programs

• ASM sees the opportunity in developing and
  assisting companies with web-based subscription
  and membership revenue.

• Subscription revenue is commonly overlooked by
  most traditional golf industry companies.

• ASM believes that when you combine the aspects of
  a companys product and service with cutting edge
  technology you can create some type of
  subscription revenue for the company.
• ASM also believes this is the best type of
  revenue a company can have because of the
  consistency of the revenue, low acquisition cost
  factor, and also the growth potential of the
  subscription base.
• Some of the fastest growing and most profitable
  web models are subscription based.

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Market Share Growth

• American Sports Marketing will consistently
  develop and nurture its network of partners
  within the sports industry (primarily golf).
• These partners will maximize the value that ASM
  can bring to the table for any client.
• ASM also looks forward to growth through
  acquiring new clients and developing ASM specific
  programs that will benefit any ASM partner or
  client.
• ASM looks forward to consulting with clients on
  projects that include marketing, sales
  presentations, brand awareness, and business
  development.
• ASM can adapt its sales and support network to
  its current projects on what largely will be a
  commissioned-based structure. Taking this
  position will allow ASM to grow in a productive
  and cost efficient manner.
• ASM also looks to leverage its experience and
  network within the Golf Industry to position
  itself an agent for mergers and acquisitions
  within the industry

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Target Market

• The ASM target market will consist of any company
  and their customer with a core product and
  service with the focus on golf or any other
  sports activity
• We recognize this market as global with the first
  emphasis on the USA, and that we-based technology
  tools will allow us a broader reach, greater
  impact, and quicker corporate growth

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Competitive Landscape

• American Sports Marketing recognizes there are
  some sales and marketing companies working within
  the Golf and Sports Industries.
• Innovative grass roots marketing campaigns
  combined with cutting edge technology are rare
  and hard to find.
• We have also found a niche and believe that ASM
  can deliver customer tracking and acquisition
  programs to clients within the Golf Industry.
  This is non-existent today for 95 of all golf
  product companies.
• Most companies simply dont track their
  customers. We also believe the Short Game
  Challenge campaign is unique to the industry
• When ASM combines the synergy of its global
  network, Resort Club International, Inc.
  partners, technology-based (non-traditional)
  approach, and vast experience, this will lead to
  success and ASM will be recognized as a leader by
  its peers.
• ASM also recognizes that corporate downsizing
  will attribute to growth and demand for ASM
  services and products.

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2006 Corporate Goals

• Support all Resort club International, Inc.
  customers with marketing and sales programs.
• Be the high touch direct sales force for all RTCI
  membership programs
• Handle corporate sales
• Handle event marketing for Resort Clubs
  International, Inc.
• Major sponsor for Short Game Challenge
• Two marketing and consulting contracts within
  golf industry. Net Revenue of 50,000 per
  contract
• Acquisition of 20 small to med-size companies for
  retainer for retainer of minimum 1000 per month
• 1 contract for supporting subscription-based
  marketing program for a golf partner with ASM
  residuals of 25,000 per year

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Greg Moser Partner/CEO

• Greg has a well rounded background in the golf
  industry with over 25 years of experience.
• He has been successful working at the club pro
  level as a PGA Professional, managing and
  operating his own golf schools, playing
  competitively at the highest level, consulting
  with top-level corporations on specific projects
  and growing his network of contacts in the
  industry through positive partnerships.
• He has partnered in development and sales of the
  largest online golf school portal
  www.usgolfschoolguide.com (Forbes Best of the
  Web), the first syndicated pay per click golf
  directory on the web www.forecaddy.com (sponsored
  listings for www.thegolfchannel.com) , and the
  first pay per call golf marketing model at
  www.goingolfin.com.
• Greg has developed a client base that includes
  Callaway Golf, MBNA, Hallmark Cards, Bushnell
  Sports, NFL Alumni, and NASCAR and its Key
  Drivers. Greg attended the University of
  Louisiana Lafayette on a golf scholarship.

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Steve Gray Partner/VP
Steve Gray Partner/VP
Steve brings a strong and diverse golf industry
experience. After graduation from Capital
University, attending on a golf scholarship, he
became a P.G.A golf professional owning and
operating his own golf shop. He used this
experience and migrated to the sales side of the
industry. Here he honed his sales and management
skills working for industry leading brands such
as Callaway Golf, Cleveland Golf, Reebok,
Ashworth, Gear for Sports, and Greg Norman. At
Reebok, Steve was instrumental in the launch of
the Greg Norman brand. Steves golf
industry experience with these major corporations
has given him a deep understanding of how the
Golf Industry works. His golf network is large
and powerful. Steve is an excellent leader with
great sales management skills who can think
outside the box.
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Advisory Board

• William F. Billy Cave Mr. Cave is a
  Managing Principal for Reliance Trust Company and
  serves as a liaison for strategic alliances. With
  more than 45 years of financial services
  experience, his background includes Managing
  Director of Chase Investment Bank, as well as
  senior investment banking positions at Lehman
  Brothers and Warburg Paribas Becker. Most
  recently, he held senior consulting positions
  with Earnings Performance Group and U. S. Banking
  Alliance. He attended Furman University and is a
  graduate of the University of South Carolina. He
  is a member of Baltusrol Golf Club and currently
  a full-time resident of Georgetown, SC.
• Alan Craig Mr. Craig is Managing
  Partner of SCP Capital, a non-captive pledge fund
  associated with The Capital Corporation. Mr.
  Craig has an extensive background working with
  entrepreneurs and high growth companies. He
  formed and managed ThinkTEC, South Carolinas
  first organization dedicated to developing the
  States knowledge economy and has served as an
  advisor to a variety of high growth companies.
  Mr. Craig was formerly a commercial banker and
  credit analyst, and has also managed a publicly
  capitalized growth fund. Mr. Craig serves on the
  executive committee of InnoVenture, South
  Carolinas venture capital conference,
  is President-elect of the South Carolina Investor
  Network and was Chair of the School of Business
  and Economics Advisory Board at the College of
  Charleston,
• Scott Grundberg Mr. Grundberg is
  president of Fieldware Technologies based in
  Chicago. Fieldware supplies proprietary tracking
  software to government agencies and Fortune 500
  Companies across the World. He is also President
  of On-Course Technologies, providing the first
  pace of play software to the golf industry. He
  has over 15 years experience in the golf
  industry. Brother (Jim) who is a former VP of
  Sales Marketing for Callaway Golf. Mr.
  Grundberg is a graduate of the University of
  Colorado.

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Financial Projections