5 Social Media Myths you need to stop believing

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5 Social Media Myths you need to stop believing

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Posting stories is important. Posting them everyday, isn’t. Understanding you audience and the type you of content they absorb is absolutely necessary and it’s also essential to deliver it in a certain way. – PowerPoint PPT presentation

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Title: 5 Social Media Myths you need to stop believing


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5 Social Media Myths you need to stop believing
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  • Like any major marketing strategy of the past
    decade, social media has had plenty of time to
    accumulate some big myths, despite the fact that
    data has disproven a number of marketing myths
    today, some marketers will still hold onto a few,
    simply because its hard to keep up-to-date on
    whats really going on with social media.
  •  
  • However, its important to identify myth from
    reality in order to create an effective social
    media strategy.

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  • I) Show up on stories everyday Posting stories
    is important. Posting them everyday, isnt.
    Understanding you audience and the type you of
    content they absorb is absolutely necessary and
    its also essential to deliver it in a certain
    way. Showing up everyday doesnt help of your
    content isnt interest enough to keep your
    audiences attention and focus.
  •  
  • II) Stick to one niche Having a niche is great
    but sticking to just one target audience is
    stupidity! Be accessible to several niche. Its
    not necessary that youd brand has to be
    applicable for a particular TA. The more people
    you reach, the more actions you gain.

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  • III) Post 5 times a day ALWAYS PRIORITISE
    QUALITY OVER QUANTITY. It doesnt matter if you
    post once or day or 5 times a day if you dont
    provide quality content. Unless your content is
    quality, nobody has the time to keep scrolling
    and browsing to something that isnt interesting
    enough to keep the viewers attention. Stay
    relevant and make sure youre posting quality
    content.
  •  
  • IV) Show up on every platform Dont waste time
    on platforms that do not work. Know your audience
    and act accordingly. A lot of businesses view
    social media as a magic bullet, and they expect
    overnight results. However, a lot of them fail to
    understand that it has to be used strategically
    and with realistic expectations, needs long haul
    planning showing up every day, providing great
    content and building and engaging with their
    community doesnt work unless you use the right
    platforms for your brand.

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  • V) Stick to a rigid schedule Understanding your
    brand audience is the key to successful post
    timing. Experiment with the schedule, view the
    insights and act accordingly. So what feels right
    for your brand at its own pace. Breathe and
    understand your audiences behaviour rather than
    just sticking to a rigid schedule.

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