Digital War Room

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INCL Group
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About INCL Group

• Founded in 1996
• INCL Group is a bouquet of four full-fledged
  companies and departments namely India News
  Communications, Macaw Communications, First take
  and Digital War Room.
• INCL Group offers Public Relations, Advertising,
  Corporate Communications services Event
  management.
• INCL Group help companies develop and implement
  highly effective public relations Ad campaigns
  that are targeted at key press and media, who
  will distribute your message to the audiences you
  need to reach.
• INCL Group will help you clearly articulated
  messages, delivered in the most effective manner,
  across all regions.

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INCL GroupOur Services
Approach

• We are proactive and creative
• Its our job to get the ball rolling on new ideas
  and opportunities. Clients value the fact that we
  initiate discussions on ways to raise their
  profile among key decision makers.
• We value research
• We believe that an effective PR strategy must be
  based on the facts of client business, the market
  environment and the current wave of opinion.
• We are focused
• Persuasion is the mission of any public relations
  program. Our programs target those stakeholders
  and elite influencers that shape the
  decision-making process. These audiences range
  from key journalists and members of think tanks
  and analyst firms, to government officials and
  executives.

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Digital War Room

• Digital Marketing is promoting or creating brand
  awareness using Internet.
• Digital Marketing Medium
• Search Engines
• Websites
• Social Media
• Mobile Apps
• Email
• Inbound

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Digital War Room

• Digital Marketing is promoting or creating brand
  awareness using Internet.

Search Engines
Websites
Social Media
Mobile Apps
Email
Inbound
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Digital Marketing
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Social Media Audit

• Research your social media presence
• Analyzing your social media opportunities and
  threats
• Recommending the ideal social media strategy
• Execution plan

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Social Media Monitoring

• Identifying con variations
• Segregating con variations
• Analyzing conversation
• Insight recommendation report

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Social Media Management

• Strategic presence creation on social media
• Presence promotion and response management
• Analyzing opportunities for social media outreach

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Online Reputation Management

• Researching and analyzing current online
  reputation
• Defining a reputation score
• Recommending steps to improve reputation score
• Execution of recommendations

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Social Media Campaign

• Creating of campaign thought
• Illustration of campaign execution- tool , Apps
  and prospective conversation strategy
• Deliverables(ROI)via camping execution

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Social Media Release

• Identification of online objective
• Analysis of PR Opportunities
• Strategy layout and Activation of blogger and
  influencer outreach

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Facebook

• Creating Profile
• Creating Page
• Content Development
• Buzz Creation
• Integration page with other social media
  channels
• Post updates with links to the desired landing
  page
• Joining groups and pages
• Adding Members
• Sharing Links
• Creating Facebook like button and badge to
  place it in the website and blogs
• Run contest, promotional campaigns and polls
• Video sharing via YouTube tabs
• Photo sharing via page flicker apps
• Promote blogs/feed
• Adding custom tabs
• Tagging use of various external interactive Apps

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linkedIn

• Creating Profile
• Creating company Page
• Integrating profile with other media channels
• Add connections
• Join Groups
• Targeting and networking with the influencers
• Starting discussions in groups
• Active participations in relevant QAs
• Publish press release
• Creating polls
• Launch and promote events
• Submit feeds
• Share Presentation
• Integrate blogs to the profile
• Share links

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Twitter

• Creating Twitter handle
• Post tweet with site link
• Following key influencers
• Use hash tags for keywords
• Retweet influential tweets
• Tweeting based on trends
• Post natural updates frequently
• Influencer mentions
• Create a twitter badge and place it on the site
  and blogs
• Increase followers base constantly
• Network and engage the followers

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Google

• Create Profile
• Create Page
• Content Development
• Buzz Creation
• Integrating page with other social media
  channels
• Post updates with links to the desired landing
  page
• Joining pages
• Adding influencers to our circles
• Starting discussion
• Sharing links
• Video sharing
• Photo sharing
• Document sharing( pdf, ppt, whitepaper,
  brochures, notes)
• Tagging

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Pinterest

• Creating Profiles
• Creating boards
• Content Development
• Buzz Creation
• Integration profile with other social media
  channels / blogs
• Add pins
• Influence repines
• Photo sharing with links
• Sync into graphics
• Follow influencers
• Follow relevant boards

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Digital PR
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INCL Group
B-121, Sector-71,Noida,
UP 201301

Ph 0120 248
4101-105