art 127 :: graphic symbolism

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• art 127 graphic symbolism

week 4 b
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in-class examples

• e logos

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todays agenda

• in-class demonstration
• execute your sketches!
• use simple geometry whenever you can
• trace your sketches
• the brush tool
• the free transform tool
• in-class activity
• work on the road sign assignment
• work on your sketches
• work digitally in Illustrator

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homework
2 week assignment due 9.20.05

• homework project Road Sign Problem
• purpose/objective
• Create basic shapes
• Copy and combine shapes to create new shapes
• Manipulate shapes using the path?nder palette
• Manipulate shapes using OBJECTgtPATH options
• Work with layers palette to rearrange, group,
  mask, lock, organize and label layers.
• Work with the creation (pen, shapes, direct
  select) and transformation (rotate, re?ect,
  scale, free transform, etc) tools and associated
  palettes (align, path?nder, and transform)
• assignment Immediate, practical communication is
  the primary function of a road sign. With this in
  mind, graphically depict the subject indicated
  for each of the twelve road signs on the back of
  this assignment sheet. Execute each solution as a
  finished piece via Illustrator using only black,
  yellow and white. If the concept dictates, use of
  an additional color is permitted.This problem
  is a vehicle for simplicity and personalization.
  The intent is to inspire personal expression by
  giving each sign a unique life of its own. The
  familiar context suggests a traditional idiom,
  while the nonsensical topics allow for
  uninhibited design exploration and the
  opportunity to play the parameters offer an
  opportunity to transcend the road functional
  aspects throu the creation of a personal
  statement in the name of design
  exploration.Themes
• Indian Village, Ant Farm, Baseball Field,
  Checkers Area, Fortune Teller, Target Range, Red
  Light District, Botanical Gardens, Kite Flying
  Area, Nuclear Power Plant, Earthquake/Fault Line,
  Paratrooper Landing
• format Execute one design for each of the above
  themes.
• sketches any size sketch is ok the ideal is to
  have one sheet of paper with multiple
  squares/sketches on it use black marker and
  white paper 8.5 x 11 paper will work fine)
• all 12 designs on one sheet (8.5 x 11 paper)
• large prints of each design (8.5 x 11 paper,
  printed from Illustrator)
• assignment adapted from Visual Literacy A
  Conceptual Approach to Graphic Problem Solving by
  Judith Wilde, Richard Wilde and Kathy Kellys ART
  3395 Graphic Design Software Course Spring 2004
  http//www.kathykelley.net/UH/course/pdf/project2
  0320Illustrator20Road20Signs.pdf

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post mortem

• How smoothly did todays class run?
• What slowed us down?
• What did we skip over?
• How can we be more efficient in the future?

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