VoIP Success Promise vs Reality

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VoIP SuccessPromise vs Reality

• Brian
• Title
• October, 2006

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SMB Case Study Manhattan Beachwear
Jon Nelson Toshiba Telecommunication Systems
Division Rick DAmato Manhattan Beachwear
LLC John Berg Transcom Telecommunications
Corporation
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• Agenda
• Introduction and Background
• Solutions Implemented
• Success Results
• Savings ROI

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• About Manhattan Beachwear LLC
• Leading manufacturer of womens swimwear
  worldwide
• Makes millions of swimsuits for top department
  stores and discount stores
• Headquartered in Cypress, California
• Showroom in New York City
• Manufacturing plants in Mexico, Indonesia, and
  Vietnam
• Objectives
• Use VoIP to connect all locations and workers
  around the world
• Connect CEO, a road warrior who travels
  internationally
• Improve productivity
• Quantifiable ROI cost savings to justify
  investment

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• Recommendations from Toshiba Dealer
• Create a converged VoIP and TDM system
• Use VoIP to connect remote locations and workers
• Use digital telephones for most users at
  headquarters
• Save on equipment costs re-using some interface
  cards
• Reduce traffic on the LAN

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• Equipment Implemented
• Toshiba Strata CIX IP business communication
  system
• Toshiba Stratagy iES32 Voice Processing
• Toshiba SoftIPT soft phone on CEOs laptop
• Toshiba IP desk telephones in all remote
  locations
• Use Toshiba digital telephones at headquarters

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• Toshiba VoIP Delivers a Wave of Success
  for Manhattan
  Beachwear
• Strata CIX670 with VoIP connects Cypress, CA, HQ
• With New York showroom and
• Manufacturing plants Indonesia, Vietnam, Mexico
• Centralized communication has everyone on the
  same system
• Improves internal communications
• Improves external communication with customers
  and vendors
• Road warrior CEO uses SoftIPT soft phone on his
  laptop to stay connected when away from the
  office
• Migrated from Toshiba DK96 to CIX670 saving money
  by re-using some interface cards
• Cost savings of 3,000 per month in long distance
  and international conference calling costs

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System Diagram
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• Result 1 Connected the Road Warrior CEO
• CEO Scott Soura is on the road nine months a year
• Uses Toshibas SoftIPT soft phone on his laptop
• Connected to his business phone line anywhere
  theres Internet or Wi-fi coverage, including
  hotel rooms, remote offices, airports, etc.
• Clients and staff can reach him no matter where
  he is in the world

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• Result 2 Connected Offices, Showrooms, and
  Manufacturing Plants Worldwide
• Eliminated long distance costs between company
  locations in California, New York, Mexico,
  Vietnam and Indonesia
• Centralized communication has everyone on the
  same system, improving internal communications
• Direct extension dialing, voice mail broadcast
  messages to everyone,
• Transferring calls, forwarding voice mail
  messages,
• Forwarding calls outside of the system (such as
  to cell phones), and even conference calls on the
  fly
• Improved external communications with customers
  and vendors because Manhattan employees can be
  reached by phone wherever they are

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• Result 3 Saved Thousands of Dollars in Long
  Distance Costs
• Saving 15,000 annually on international calls
  made from the U.S. locations
• Saving 12,000 annually on international calls
  made from the locations in Mexico and Asia
• Saving 10,000 annually on 3.00 per minute
  international conference calling fees
• Manhattan handles their own system administration
  and programming, saving about 5,000 per year in
  service fees
• All locations are just a 3-digit call away,
  improving employee productivity

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• Result 4 Flexibility of VoIP Plus Reliability
  of Digital
• A converged system provides the best of both
  worlds
• Reliability of a digital system
• Flexibility and cost-effectiveness of a VoIP
  system
• Digital telephones help reduce traffic on the LAN
• Mix-and-match endpoints to meet the users needs
• Having both ensures telephones are always
  operational
• Added VoIP where needed, not as the only
  alternative
• Migration of some interfaces
• Savings of 2,000 in new system equipment
  purchase cost

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Estimated Savings
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• Toshiba VoIP Delivers a Wave of Success
  for Manhattan
  Beachwear
• Bottom Line Benefits
• Connects all locations and workers around the
  world
• Keeps road warrior CEO connected despite heavy
  travel schedule
• Improves employee productivity
• Reducing telephone tag
• Reaching employees by telephone wherever they are
• ROI cost savings paid for the VoIP system in 10
  months

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