The Lexus and The Olive Tree

1
The Lexus and The Olive Tree

• Thomas L. Friedman

2
The Symbolism of The Lexus

• Lexus Japanese Luxury Car
• Characteristics
• Symbolism

3
The Symbolism of the Olive Tree

• The Olive Tree
• Rooted
• Stable
• Symbolism

4
Tension Between the Lexus and The Olive Tree

• Globalization not a choice
• Sense of Identity v. Surviving in the Global
  system

5
Democratization

• of Technology and Information
• Of Finance
• The role of the Internet

6
The Golden Straitjacket

• Making the private sector the primary engine of
  economic growth
• Maintaining a low inflation rate
• Shrinking the size of the state bureaucracy
• Maintain a balanced budget for government
• Deregulate capital markets

7
The Golden Straitjacket

• Open industries, stock and bond markets, and
  foreign access to local ownership
• Eliminate government corruption
• Open the banking and telecomm industries
• Allow citizens a choice of competing pension
  systems

8
The Electronic Herd

• Two Basic Groups
• Short-horn cattle
• Long-horn cattle

9
The Golden Arches Theory of Conflict Prevention

• When a country reached the level of economic
  development where it had a large middle class to
  support a McDonalds network
• Two Mc Donald countries didnt fight wars anymore
• They preferred to wait in line for burgers