Trees, Leaves, and Seeds

1
Trees, Leaves, and Seeds

• The Impact of Plants on the Texas Economy

2
Objectives

• Establish an understanding of the Texas Plant
  Industry.
• Discuss the individual components of Texas
  Plant Industry.
• Develop an appreciation for the Plant Industry.
• Build an understanding of the Plant Industrys
  role on Texas economy.

3
Texas Plant Industry

• Crops
• Greenhouse/Nursery
• Forestry
• Fruit/Nut

4
Texas and Its Crops

• 4.966 billion industry
• 28 of total Ag. Commodities, as a whole
• Prices in decline compared to National averages

5
King of Texas

• Cotton, Cotton, Cotton
• 1.25 billion
• Most predominant in South/Central Texas
• 6.23 of Ag. Commodities

6
Food Crops

• Corn (577 million)
• Onions (106 million)
• Cabbage (66 million)
• Rice (55 million)
• Potatoes (45 million)
• Sugarcane (44 million)

7
Feed Grains

• Hay (318 million)
• Wheat (276 million)
• Sorghum (271 million)
• Cottonseed (174 million)
• Notice Difference in prices for feed and food
  crops.

8
Crop Production

• Farm manager
• Section grower
• Vineyard owner/manager
• Crop distribution

Texas Cotton Farm
9
Texas GREEN Industry

• Economic Impact
• Components
• Location
• Work Force
• Future Outlook

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Economic Impact(8.8 of Texas Agriculture Cash
Receipts)

• Total Sales
•    Over 7.97 Billion
•    7.6 Billion in state
• Total Economic Impact of 9.75 billion
• Value Added Impact Sales Revenues Cost of
  Purchased Inputs 6.46
  billion

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Components of Green Industry

• Florist Supplies, Fertilizers, Herbicides
• - Allied Input Suppliers (535 million)
• Container Trees, Shrubs, Bedding Plants
• - Wholesale firms 1.05 billion
• Retail 4.69 billion
• Landscaping 2.2 billion

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Location
Retail Sales
Grower Sales
Landscape Sales
Total Sales
13
Work Force

• 222,562 Texans employed
• Average Number of Employees/Firm
• - Nursery Growers 19
• - Retailers 23
• - Landscape Firms 42
• Expected increase in labor force by 30 in next
  five years

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Future Industry Outlook

• Very Good with Increases in
• - Jobs (30 in next 5 years)
• - Retail (2/3 expect to increase retail square
  footage by as much as 79)
• Recession Resistance
• - Phenomena of consumers traveling less
• - Want to enjoy home (lawn landscape)

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Forestry In the Big Scheme
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History of Texas Forests

• In 1880, 146 million board feet of timber were
  harvested in East Texas
• Little attention was given to reforestation
• Many sites were cleared for farm land

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The Pineywoods Today

• 11.9 million acres of forest land in 43 East
  Texas counties
• Approx. 60 of Texas forests are owned by private
  landowners
• 30 owned by forest industry
• 7 owned by government

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Southern Wood-Based
Manufacturing Employment
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Wood-Based Manufacturing PayrollTexas Total
2.3 Billion
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The Future of Pine Plantation
21
Texas Fruit and Nut Industry
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Texas Produces

• Oranges
• Grapefruits
• Lemons
• Limes
• Tangerines
• Kumquats
• Hybrids calamondin and citrangequats

• Peaches
• Plums
• Apples
• Cherries
• Pears
• Apricots
• Raspberries
• Blackberries
• Strawberries
• Figs
• Watermelons
• Cantaloupes
• Grapes

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• 2000 280 lbs consumption per capita
• 12.71 change since 1991
• 2001 Texas produced 1.17 of U.S. exports

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Citrus Production

• Primarily in the Rio Grande Valley
• First Introduction
• The Great Depression
• 1949 and 1951 freezes
• 1983 and 1989 freezes
• Production of citrus other than oranges and
  grapefruit continues to be limited.
• 2003 Texas Production U.S. Production (boxes)
• Grapefruit 5,650,000 50,080,000
• Oranges 1,570,000 267,040,000

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Peaches

• Peach production apex in 1910.
• 1930 reduction in production
• 1991 Texas was 10th in peach production.
• 1990s production was primarily in East Texas, the
  Western Cross Timbers, and Hill Country.

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Watermelons/Cantaloupes

• Both are grown in sandy soil.
• Texas produces more watermelons than any other
  state.
• In 2001 Texas had 28,800,000 in cash receipts
  for watermelons and 69,720,000 in cash receipts
  for cantaloupes.

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Influences on the Fruit Industry

• Canning and Frozen Foods
• Rise in Production Costs
• Lack of Water
• Winter Freezes (1949, 1951, 1983, 1989)

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Nuts

• Pecans are the only commercially grown nut in
  Texas.
• By 1914 all but 8 counties reported growing pecan
  trees.
• Exported to North and East primarily to shellers
  and candy makers.
• Mechanical shakers with sheets or sweep machines.
• 50,000,000 in cash receipts.

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Jobs in the Texas Green Industry
30
Education Research

• Horticulture teacher/professor
• Molecular biologist
• Research associate
• Author
• Restoration ecologist
• Extension agent

Linda Zhang Molecular BiologistExelixis
Pharmaceutical Inc
31
Arborculture/Forestry

• Tree trimmer
• Tree maintenance
• Tree mover
• Logging
• Lumber plant

32
Greenhouse/Nursery Management

• Greenhouse
• manager
• Grafting
• specialist
• Propagation
• harvester
• Marketing/
• sales

Greenhouse employee at Fernlea Flowers Ontario,
Canada
33
Irrigation

• Installation technician
• Service technician
• Designer
• Project foreman
• Engineer

34
Landscaping

• Landscape maintenance
• Landscape architecture
• Landscape supplier

• Horticulturist
• Landscape designer
• Landscape development
• Entrepreneur

35
Sales/ Marketing

• Sales representative
• Field sales
• Agronomist
• Technical info manager

Michael Lee Sales RepresentativeBailey
Nurseries Inc.St. Marys, Ohio BS 1977
Horticulture
36
Turfgrass

• Supervisor of grounds
• Golf course/country club
• Professional football
• Professional baseball
• College Sports
• Maintenance
• Entrepreneur

David Mellor Director of GroundsFenway
ParkBoston Red Sox Baseball Club
37
Tie It In
38
Food for Thought
A snail walks into a car dealership and asks to
buy a Volkswagen Beetle with an S painted on the
side of it.the car dealer obliges and sells the
car to the snail, but asks, Why the S on the
side? The snail replies, So when I am driving
down the road, people will say, Hey, look at
that
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Works Cited

• Anderson, Carl G. and Caroline S. Gleaton.
  Facts About Texas and U.S. Agriculture. Texas
  Cooperative Extension. Apr. 2003. Texas AM
  Universiy. Apr. 2004. http//agecoext.tamu.edu/p
  ublicatons/facts/facts03/allpages.pdf
• Citrus Fruit Culture. The Handbook of Texas
  Online. July 2001. The Texas State Historical
  Association. Apr. 2004. http//www.tsha.utexas.ed
  u/handbook/online/articles/view/CC/afc1.html
• Fruits Other Than Citrus. The Handbook of
  Texas Online. July 2001. The Texas State
  Historical Association. Apr. 2004.
  http//www.tsha.utexas.edu/handbook/online/article
  s/view/FF.aff1.html
• The Economic Scope of the Green Industry.
  October 2003. http//www.txnla.org/pdf_files/Scope
  _03.pdf
• Snare Search Conference Vol. 46 2001.
  http//www.sna.org/research/01proceedings/Section1
  035.html
• Census of Horticultural Specialities. March
  2004. http//www.usda.gov/nass/events/news/hortcen
  susnew.htm