The Saddleback Digital Initiative

1
The Saddleback Digital Initiative

• Eric Busby
• CTO and Director of Communication Technologies
• Saddleback Church

2
Testimony

• Before following Gods unmistakable call to
  full-time ministry in January 2000, Eric spent 12
  years in Californias technology industry.
• Eric taught programming at Microsoft Corporation
  in Istanbul, London, and throughout the US and
  also helped develop Microsofts certified
  professional program.
• Eric hired and developed a staff of over 180
  technical professionals over the years and is
  proud of the mentoring network that is still in
  place today.

3
Today

• As the leader of the digital initiative at
  Saddleback Church, Eric spends his time unpacking
  the vision of Rick Warren
• Eric applies advanced technologies to the task of
  changing the lives of their flock.
• Eric oversees a team of a dozen full-time staff
  and over 126 technical volunteers who are
  committed to using their skills to transform the
  way people communicate within the church.

4
What are we called to do?

• Love the Lord with all your Heart - Worship
• Love your neighbor as yourself - Service
• Go make disciples - Evangelism
• Baptize them bringing into Fellowship
• Teach them Discipleship
• The Great Commandment - Matt 22 36-40
• The Great Commission - Matt 2819-20

5
The Digital Initiative at Saddleback Church

• David served Gods purpose inhis generation
  Acts 1336 (NIV)
• The Centripetal vs. Centrifugal Church
• Personal and Purposeful Communications
• Facilitate the Five Purposes of the Church

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The Rules of Ministry Have Changed in the Digital
Age

• Anytime
• Anyplace
• Any Device
• Interactive
• Choices
• Real-Time
• If we ignore these trends, we are going to miss a
  huge opportunity in our generation.

7
People of Extraordinary Faith

• The Saddleback Story is full of examples of
  extraordinary faith.
• Saddlebacks is all about changed lives
• Thousands come to know Jesus and mature in their
  faith every year at Saddleback
• Implementing the Digital Initiative is another
  example of faith preparing for revival.

8
So, where are we now?

• Significant progress this year
• Step 0 Following Gods Call to Ministry
  Patience
• Step 1 Staff Leadership My 3 Directors
• Step 2 Staff Members Their 9 People
• Step 3 Methodology 1/2/4/2/1 G/C/F P2
• Step 4 Volunteers The 126 members/ministers
• Step 5 Infrastructure Moving Inside
• Step 6 Framework Selecting the tools
• Step 7 Database New Model and Schema Complete
• Step 8 Development Intra/Inter/Extra v2 in
  alpha

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Our Practical Project Mgt.

• Dream 1 unit 10
• Design 2 units 20
• Develop 4 units 40
• Deliver 2 units 20
• Determine 1 unit 10
• ---
• Good, Cheap, Fast - Pick Two

10
Saddleback Digital EcoSystem

• S.COM ? MYS.COM
• P.COM ? PD.COM

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S.COM

• Woo our community to come to church
• Billboard site launching Q1 2000
• Friendly, welcoming people place
• Targets Saddleback Sam
• Less Dynamic High Quality Presentation

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MYS.COM

• Woo our crowd to join the church
• Woo our congregation to discipleship
• Woo our committed to service
• Woo our core to evangelism and missions
• Highly dynamic site
• Password protected
• Feature rich

13
P.COM

• A place for pastors to find tools for ministry
• Books
• Preaching content
• Curriculum
• Music Resources

14
PD.COM

• A place for churches to get training
• Developing the Purpose Driven Community
• Learning from Saddlebacks Team
• Learning how to use the Tools

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The focus of this discussionTechnology and the
local church

• In other wordsthe implementation at
  mySaddleback.com

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MYS.COM 1.0 Features

• Email
• Event Registrations
• On Demand Video of Worship Services
• Daily Devotional
• Ministry Pages
• Billboard Functions

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MYS.COM 2.0 Features

• LIVE worship services
• Fresh Content (Daily)
• Improved Navigation
• Additional Ministry Pages
• myGiving Area
• Filtered Internet Access

18
MYS.COM 3.0 Features

• Small Group Pages
• Instant Messaging (IM)
• Secure Church Directory
• Instant Survey
• Chat Events
• Small Group Teaching Content (TV)
• Banner Ad Targets

19
The Staff Intranet

• People
• Groups
• Ministries
• Calendar
• Events
• Rooms
• Reports
• Mail
• Post
• Sites

These featuresallow staff tointeract with our
enterprise database from any browser. (Think of
the possibilities for lay leadership)
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Worship in Jerusalem

• Saddleback has provided on-demand video of
  sermons since Easter 2000
• Video has been one of the busiest areas of the
  site to date
• Saddleback is launching LIVE web-casting this
  month with the capacity to deliver broadband video

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What Technologies are we using?

• Microsoft, Microsoft, Microsoft
• Win2K (Server and Professional)
• SQL7 (Stored Procedures and XML)
• Visual Studio (ASP, OLEDB, COM/C)
• Cisco Infrastructure
• Compaq Servers
• Why? Its all about skills.

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Great for Saddleback,what does this mean for
others?

• I am going to Wyoming in October to get away and
  think about how we can make all that we are
  learning and developing available to other
  churches.
• People call daily and ask for our solution, and I
  am convinced not freely sharing what we are doing
  would be a sin.

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How can you be involved?

• Pray for me, pray for my leaders, and pray for my
  volunteers
• Start in your own church now, why wait?
• Participate in the effort send me an email
• God is clearly moving here.. Join in!
• Help us find a Director of Communications

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Summary

• God is using us to gently introduce new
  techniques to transform interaction
• We are measuring results already
• Daily Devotional
• Events
• Worship Services
• As we release each version, we will watch to see
  which features are most effective
• Our BI reports will help us tune each feature to
  a desired benefit.
• I plan to share as we learn my ministry to you.

25
Thank you

• Eric BusbySaddleback Church1 Saddleback
  ParkwayLake Forest, CA 92630ebusby_at_saddleback.c
  om
• eric_at_saddleback.com