KARAOKEType Presentations

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KARAOKE-Type Presentations

• Exercises for a2-Slides Presentation
  Entry(Convince or inform somebody)

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What is the Overall Process?

• Design, Prepare, Deliver!
• Allow 10-15 of the time for questions
• The Formal Structure of a Presentation
• The Start (Introduction, Entry Title Slide)
• The Body (KISS Keep it Simple, Stupid)
• The End (Summary, Exit)
• The Process Structure, addressing the audience
• Tell them what you are going to tell them
• Tell them
• Tell them what you have told them

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Why is the Start so Important?

• Your introduction will get your speech off to a
  good start
• Grab attention build tension (AIDA!)
• A question is often a good startanalogies
  (What do these have in common?)
• Tell the audience - what you will share with
  themwhy they can win
• Use a statement with a catch word (growth)
• Bring the audience in line with you,the audience
  should be on the same wavelength

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A 10-Slides Presentation (10/20/30)

• Company name, presenter name, contact information
  (Web)
• Problem the need and the market
• Solution offering and its key benefits
• Business model and profitability
• Technology and related processes/issues
• Competition, intelligence and strategy
• Marketing and sales plans
• Leadership team and prior experience
• Financial projections (summary)
• Current status and funds required

3. 1.2.
Template
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Example 1

• Nano-Tex, LLC
• Founded in 1998 (USA)

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The Problem with Textiles

• Despite rapid changes in fashions, fabrics
  havent changed dramatically
• Textiles an old industry technologically,
  state-of-the-art is decades old
• Basic, widespread consumer problems remain
  unsolved, e.g.
• Spills and stains,
• Wrinkles, perspiration
• Synthetic feel

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What If These Problems are Solved?

• In everyday fabrics
• Without compromising the look and feel of the
  fabric
• At a reasonable cost
• Cheaply enough to make these features broadly
  available
• to consumers on a mass scale
• around the world
• ... through the use of proprietary technology

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Das Problem bei Textilien

• Trotz schnellen Wechsels in der Mode, haben sich
  die Stoffe nicht sehr verändert
• Textilien eine alte Industrie der Stand der
  Technik ist seit Dekaden der alte
• Fundamentale, weitverbreitete Probleme von
  Konsumenten sind weiter ungelöst, z.B.
• Verschmutzungen und Flecken,
• Falten, Schweiß
• Anfühlen nach Kunststoff

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Wie wäre es, wenn diese Probleme gelöst sind?

• Für alltägliche Stoffe
• Ohne Kompromiß zwischen Aussehen und Anfühlen des
  Stoffes
• Zu vernünftigen Preisen
• Billig genug, um alle diese Merkmale breit zur
  Verfügung zu stellen
• mit einem Massenangebot für Konsumenten
• auf der ganzen Welt
• ... mit einer proprietären Technologie

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Example 2

• Workshop Presentation
• What Are Business Plan Specifics for New
  Technology-Based Firms?
• A business plan should ask and answer the tough
  questions!

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What Are We Talking About?

• New Technology-Based Firms (NTBFs)
  and/orResearch-Based Startups (RBSUs)?
• Innovation?
• Invention (patents) to innovation?
• Science2Innovation?

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What Should We Talk About?
Value Creation and Capture by Science and
Technology (Technology for technical
innovationand organizational innovation)
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Example 3

• SOMS Technologies, Inc.(Spin-On Microfilter
  System)
• Founded in November 2006 (USA)

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Is It Worth to Deal with a ProblemYou Are All
Familiar With?

• Routine car (vehicle) maintenance is repetitive,
  time consuming and expensive
• Most common is oil and oil filter change
• What if
• you can use the same oil for ca. 30,000 miles
  rather than the common 3,000 5,000 miles?

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Whats the Solution?

• Through inefficient oil filters oil becomes
  dirty and requires changing
• The smallest particles (3-10 microns) create most
  friction and engine wear
• Remove small particles Better engine
  protection, fuel efficiency and extended oil
  change interval (saving money)
• SOMS Technologies developed and offers a patented
  super-high efficiency engine lubricating oil
  filter! And its reducing CO2 emission!

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Example 4

• Vitracom AG
• Founded in 2000 (DE)

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What Do These Have in Common?
Security video surveillance
Passers-by on a public place
Cars on a highway

• Tracking subjects (people sports) or objects
  (automotive) against a structured background how
  many (frequencies), how long

Customers with a retailer
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What about a Quantitative Marketing Tool?

• Using video-based tracking (video-basierte
  Objektver-folgung)
• For instance, peoples behaviors in supermarkets,
  big retail shops, shopping malls etc.
• Anywhere in the world

Therefore, have a look at opportunities for just
our main productSiteView as multi-purpose video
sensors for
(Besucherfrequenzmessung)
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Example 5

• Quiet Revolution, Ltd. (Course Slide 4.19)
• Founded in 2005 (out of the firm CCO2 founded in
  2000, an engineering and design studio providing
  low carbon solutions for the urban environment)

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CleanTech Opportunities Driven by Societal
Attitudes and Political Programs

• Is there still a big opportunity in the booming
  wind energy markets around the world?
• Change the perspectives from well-known large
  industrial setups of (on-shore or off-shore) wind
  farms to urban standalone environments and
  private wind turbines!
• The problems?
• Technology blade size or obstacles in prevailing
  wind directions and wind power (turbulences)
• Objections turbines noise and visual impact
• Cost/benefit energy efficiency

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Quiet Revolutions Solutions
Concerning the size and noiseuse a different
type of windmill
Vertical AxisWind Turbine
Horizontal AxisWind Turbine

• Clients? Include major retailers, sports and
  leisure arenas, governmental departments, schools
  and universities developers

Concerning wind directions, turbulences and
energy efficiency
VAWT produces 20-40more energy than
similarsized HAWT in turbulent(urban)
environment
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CleanTech Gelegenheiten gesellschaftliche
Einstellungen und politische Programme

• Gibt es immer noch große Gelegenheiten in den
  weltweit boomenden Windenergiemärkten?
• Verändern Sie die Perspektiven statt
  wohlbe-kannte große industrielle Anlagen der
  (on-shore oder off-shore) Windfarmen hin zu
  städtisch isolierten Umgebungen und privaten
  Windrädern!
• Was sind dabei die Probleme?
• Technik die Flügelgröße oder Beeinträchtigungen
  durch vorherrschende Windrichtungen und -stärke
  (Turbulenzen!)
• Einwände Rotorengeräusche und Anblick
• Kosten/Nutzen Energieeffizienz

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Quiet Revolutions Lösung
Bzgl. Dimension und GeräuscheEinsatz einer
anderen Windmühle
Vertikalachsen-Windrotor
Horizontalachsen-Windrotor

• Kunden? große Einzelhänd-ler, Sport- und
  Freizeit-arenen, staatliche Stellen, Schulen und
  Universitäten Entwickler

Bzgl. Windrichtungen, Turbulenzen und Energie-
effizienz
QuietrevolutionVertikalachsen-rotor
(VAWT)nutzt Wind von allenRichtungen
ohnejeweilige Anpassung
VAWT produziert 20-40mehr Energie als HAWT
ähn-licher Größe in turbulenter(städtischer)
Umgebung
Traditionelle HAWTmüssen sich an die
Windrichtung anpassen
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Example 6

• ChemCon GmbH
• Founded 1999 (ex ChemCon GbR, active in chemical
  consulting since Jan 1997)

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Active Pharmaceutical Ingredients (APIs) Still
Room for Growth!

• There are myriads of startups and small firms
  active in APIs (many from China and India)
• focusing on drugs for big pharma
• But, big pharmaceutical companies focus usually
  on diseases common for very large populations!
• Drugs for rare diseases do not receive proper
  attention they are orphan drugs
• APIs are usually low-molecular weight organic
  compounds

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ChemCons OpportunitiesGrowth Constellation
with APIs

• Special Offerings
• Milli- and small scale API production for orphan
  drugs as well as bio-inorganic APIs (metals in
  life processes) ChemCons global market
  leadership!
• Additionally, injectable APIs are
  targeted(higher level of microbiological
  regulation than other APIs!)
• Special customersOrphan drug status (rare
  diseases) gives a manufacturer/customer
  financial incentives (e.g. in US tax reductions
  and marketing exclusivity)

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Pharmawirkstoffe (APIs) Immer noch Raum für
Wachstum!

• Für APIs gibt es unzählige Startups und kleine
  Firmen (viele aus China und Indien)
• fokussiert auf Medikamente für
  Pharmagroß-unternehmen
• Aber, Pharmagroßunternehmen zielen meist auf
  übliche Krankheiten, die bei sehr großen
  Bevölkerungsgruppen verbreitet sind!
• Medikamente für seltene Krankheiten? Da gibt es
  wenig entsprechende Aufmerksamkeites sind
  verwaiste Medikamente (orphan drugs)
• APIs sind meist organische Verbindungen mit
  niedrigem Molekulargewicht

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ChemCon Wachstumskonstellation mit APIs

• Spezielle Angebote
• Im Bereich Kleinmengen-Pharmawirkstoffe (orphan
  drugs) als auch bio-anorganische Wirkstoffe
  (Metalle in Lebensprozessen) ChemCon ist hier
  globaler Marktführer
• Außerdem werden auch injizierbare APIs in Angriff
  genommen (mit höherem Anspruch bezüg-lich
  gesetzlicher Regelungen als andere APIs!)
• Spezielle KundschaftEin Orphan Drug Status
  (seltene Krankheiten) gibt Herstellern/Kunden
  finanzielle Anreize (z.B. in USA
  Steuererleichterung und Marktexklusivität)