Developing CoCreating Skills in Entrepreneurs

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Developing Co-Creating Skills in Entrepreneurs

• Janet Finley,
• The Co-Creativity Institute, Chicago

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According to Schein

• Values and beliefs drive behaviors
• Behaviors determine culture

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A Typology of AHAs

• Where do ideas emerge?

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Deliberateness Attention to Goal
Deliberate
Non- Deliberate
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Level of Consciousness
Delta
Unconscious
Theta
Alpha
Conscious
Beta
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Methodology/tools and techniques

• Example
• Staircase to pendulum
• Methods
• Brainstorming
• Creative Problem Solving
• Value Engineering

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Louis Pasteur "Chance favors only the prepared
mind."
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Observation Connection

• Examples
• Fleming Penicillin
• Graham Liquid Paper
• Fahlberg Saccharine
• De Mestral Velcro
• Methods
• Open our perceptions
• Pay attention to connections

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Dreaming

• Examples
• Kekule Benzene Ring
• Howe Sewing Machine
• Mendeleyev Periodic Table
• Methods
• Writing materials by bed
• Taking time to remember
• Asking for dreams
• Analyzing dreams for meaning

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Friedrich August Kekule "Let us learn to dream
gentlemen and then we may perhaps find the
truth."
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Mathemetician John Von Neumann testified that he
often went to bed at night with an unsolved
problem on his mind and woke up the next morning
able to scribble the answer on the scratch pad he
kept at his bedside.
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Guided Imagery Visualization

• Examples
• Einstein
• Tesla
• Methods
• Practice imagination
• Attempt thought experiments
• Guided Imagery

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Albert Einstein Imagination is more important
than knowledge
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Alex Osborn recommended purposeful relaxation
as a way to invite illumination. He described
this as The part of the creative process that
calls for little or no conscious effort and
Ideas spontaneously well up into our
consciousness.
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Unconscious
Non-Deliberate
Deliberate
Conscious
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Followup materials and handouts at

• http//cocreativity.com/greenwich