PowerPoint Presentation Film Camp

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A fun, intense and rewarding training program.
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What is the purpose of this training program?

• To actively engage workers
• in the companys mission.
• To teach innovation skills.
• To facilitate collaboration.
• To increase resiliency
• under pressure.
• To create new ways of solving old problems.

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What is the benefit to your organization?

• Employees write company commercial.
• Teaches collaboration and builds trust.
• Sparks innovation and creativity under pressure.
• An opportunity to get noticed on
• or, keep for in-house or intranet use.
• Inspires the sharing of great ideas.

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Why film as a training tool?

• It is a completely collaborative experience.
• We are hardwired to tell stories,
• and stories cross cultural barriers.
• Under pressure with no time, no money
• and a deadline, people get highly creative.
• Telling a story with images connects
• the left and right brain.
• Everyone is equally handicapped
• so the playing field is even.

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Heres how it all begins The Creative Brief

• 8 AM. Your team gathers with
• our creative director and
• builds a creative brief.

• The Creative Brief asks
• Who is the ad talking to?
• What is the purpose of the ad?
• What is the single most important thing
• we want to say?
• What will our challenges be?

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9AM. The team goes to work writing a 30 to 90
second commercial that will grab the attention
of the market.
Goals in place, its time to get creative.
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A winning idea, andlogistics need to be solved.
10AM. The challenges of filming need to be
solved quickly. The clock is ticking, and the
story must be done by days end, with no budget
and little time.
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Pitching the idea.

• 11 am. The Professional Film Crew arrives,
• and your team pitches their idea for feedback.

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Teams are assembled.

• Participants are paired up with a film crew
  member.
• The commercial is broken into sections.
• Teams are assigned one section of the commercial.

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A speedy lunch, then teams head out to film
their assignment.
Each team quickly storyboards their portion of
the commercial.
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The pressure is on to see things through new eyes.
No money for props, theyll have to make do with
what they find.
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Working with our editors,the team learns to
build a story.
The editor is cutting the commercial together as
fast as the footage comes in.
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Finally, its a wrap.
Everyone shares the satisfaction of
completion, intensity and miraculous innovation.
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• And time for a wrap party.
• (An industry tradition)

A celebration and wrap party emphasizes
cooperation. Its a great time to review what
went wrong, what went right and to re-tell
battle stories.
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The commercial is posted online, or you can keep
it within the company intranet.
Once approved by you, the final cut is ready to
share.
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Will it bomb?
Rating 12 ratings Views 63
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Or Will It Be a Hit?
Rating 7,230 ratings Views 156,963
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Whats the take-away?

• Company created commercial with
  presence.
• Improved creative problem-solving skills.
• Rigorous project management experience.
• Enhanced trust between peers.
• Guidelines for healthy competition.
• Increased cooperation between company layers.

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Finally, whats included?

• One of the nations top creative directors.
• A professional film crew with thousands of hours
  of
• experience in real-time story telling and
  problem solving.
• Cameras, lighting, equipment and more.
• Professional editor and complete editing suite.
• Lunch and the wrap party.
• Copies of your movie.
• A special surprise for the participants