Video Production

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Lights . . . Camera . . . Action!
Video Production
Tips for Effective Videos
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Lesson 1
Video Production
Introduction to Videography
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Production Team
Video Production

• Producer
• Director
• Researcher
• Editor

• Scriptwriter
• Talent
• Graphic Artist
• Videographer

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Production Team
Video Production

• Producer
• Director
• Researcher
• Editor

• Scriptwriter
• Talent
• Graphic Artist
• Videographer

5
Production Team
Video Production

• Producer
• Director
• Researcher
• Editor

• Scriptwriter
• Talent
• Graphic Artist
• Videographer

6
Production Team
Video Production

• Producer
• Director
• Researcher
• Editor

• Scriptwriter
• Talent
• Graphic Artist
• Videographer

7
Production Team
Video Production

• Producer
• Director
• Researcher
• Editor

• Scriptwriter
• Talent
• Graphic Artist
• Videographer

8
Production Team
Video Production

• Producer
• Director
• Researcher
• Editor

• Scriptwriter
• Talent
• Graphic Artist
• Videographer

9
Production Team
Video Production

• Producer
• Director
• Researcher
• Editor

• Scriptwriter
• Talent
• Graphic Artist
• Videographer

10
Production Team
Video Production

• Producer
• Director
• Researcher
• Editor

• Scriptwriter
• Talent
• Graphic Artist
• Videographer

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Lesson 2
Video Production
Part 1- Storytelling by Storyboard
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Storyboards
Video Production
Storyboards are used to plan out any video. It
allows for the production to visualize the video
with out making it.
Audio Fred Likes to Grill! Video Wide shot of
Fred Grilling
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Storyboards
Video Production
Storyboards are used to plan out any video. It
allows for the production to visualize the video
with out making it.
Audio But not without his new Greatmore
Grill! Video Close Up of the Grill
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Lesson 2
Video Production
Part 2 - Storytelling through Interviews
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Lesson 2
Video Production
What are these kittens doing?
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Lesson 2
Video Production
Playing? Fighting? Dancing? Shadow
Boxing?
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Lesson 2
Video Production
Does the picture tell the whole story?
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Lesson 2
Video Production
What music are they dancing to? Why are they
dancing? Who taught them to dance? When is the
best time to see dancing kittens? Do they always
dance in pairs?
Dancing Kittens
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Lesson 2
Video Production
Write out as many questions as you can think
of Divide them into categories or similar
subject Decide on a logical sequence for
questions Then ask yourself When all these
questions are answered will I have the entire
story? If you can answer yes then you are ready
to interview If you answered no then you
need to develop more questions the reveal the
entire story
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Lesson 3
Video Production
Behind the Camera
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Camera Shots
Video Production
The right shot can add beauty interest to your
video
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Camera Shots
Video Production
It can set the time of day
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Camera Shots
Video Production
It can set the time of year
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Camera Shots
Video Production
It can set the decade
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Camera Shots
Video Production
It can convey an emotion
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Camera Shots
Video Production
Or evoke an emotion
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Camera Shots
Video Production
The right shots are vitally important to tell
your story
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Camera Shots
Video Production

• Extreme Close Up (ECU)

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Camera Shots
Video Production

• Close Up (CU)

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Camera Shots
Video Production

• Medium Shot (M) sometime called a portrait

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Camera Shots
Video Production

• Waist Shot

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Camera Shots
Video Production

• Wide Shot (W)

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Camera Angles
Video Production

• High Angle
• (Makes objects look smaller)

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Camera Angles
Video Production

• Low Angle
• (Makes objects look bigger)

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Camera Angles
Video Production

• Level or Normal Angle
• (Primary camera angle of most videos)

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Camera Moves
Video Production

• Dolly In
• Dolly Out
• Pan Left
• Pan Right
• Tilt Up
• Tilt Down
• Truck

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Camera Moves
Video Production

• Dolly In
• Dolly Out
• Pan Left
• Pan Right
• Tilt Up
• Tilt Down
• Truck

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Camera Moves
Video Production

• Dolly In
• Dolly Out
• Pan Left
• Pan Right
• Tilt Up
• Tilt Down
• Truck

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Camera Moves
Video Production

• Dolly In
• Dolly Out
• Pan Left
• Pan Right
• Tilt Up
• Tilt Down
• Truck

40
Camera Moves
Video Production

• Dolly In
• Dolly Out
• Pan Left
• Pan Right
• Tilt Up
• Tilt Down
• Truck

41
Camera Moves
Video Production

• Dolly In
• Dolly Out
• Pan Left
• Pan Right
• Tilt Up
• Tilt Down
• Truck

42
Camera Moves
Video Production

• Dolly In
• Dolly Out
• Pan Left
• Pan Right
• Tilt Up
• Tilt Down
• Truck

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Camera Moves
Video Production

• Dolly In
• Dolly Out
• Pan Left
• Pan Right
• Tilt Up
• Tilt Down
• Truck

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Lesson 4
Video Production
Talent
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Talent
Video Production
Does your on camera talent come across the way
you want?
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Talent
Video Production
Remind talent to use Good posture Common
gestures Eye Contact with interviewer Speak
clearly confidently Normal speaking
volume Inflection while speaking Commonly used
words
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Talent
Video Production
Avoid Odd Facial Expressions Fast or unnatural
movements Speaking too fast Using technical
terms
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Talent
Video Production
You can always ask your talent to repeat or
re-shoot any part you are not happy with.
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Lesson 5
Video Production
Graphic Artist
http//www.4-hcurriculum.org/projects/visualarts/t
eaching/ElementsPrinciplesDesign.htm
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Elements and Principles of Design

• Elements of Design

http//www.4-hcurriculum.org/projects/visualarts/t
eaching/ElementsPrinciplesDesign.htm
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Colors are light waves reflected and absorbed by
objects. Hues are the names of colors. Primary
hues are red, yellow and blue. Secondary hues are
green, orange, and violet. Tertiary hues are the
mixing of a primary with a secondary hue.
Complementary hues are positioned across from
each other on the color wheel. Analogous hues sit
next to each other on the wheel. Value refers to
the lightness or darkness of a color. By adding
white to a hue, a tint is produced adding black
produces a shade.
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Three-dimensional shapes having length, width and
depth are forms. They may be spheres cylinders,
boxes, prisms or organic.
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Lines are marks that have length and direction.
Line quality is expressed by thickness, thinness,
wavy curly, jagged, straight, etc.
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Shapes are flat and two-dimensional. They may be
circles, squares, triangles, organic, etc.
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Space is the area between and around objects. The
object fills positive space while negative space
surrounds the object. Space is created in a
two-dimensional artwork by using perspective,
overlapping, and color and value creating the
appearance of depth or distance.
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The surface appearance or feel is texture, which
may be smooth, rough, prickly, fuzzy, hard, etc.
Texture is created in both two and
three-dimensional art using a variety of
techniques
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Elements and Principles of Design

• Principles of Design

http//www.4-hcurriculum.org/projects/visualarts/t
eaching/ElementsPrinciplesDesign.htm
58
Balance is the equal visual weight in artwork.
When both sides of an artwork are mirror images
it is symmetrical balance when one side is
different than the other side, the artwork has
asymmetric balance. Radial symmetry is achieved
when the design radiates out from the center of
the artwork.
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Emphasis calls attention to a point in the
artwork. The point of interest is usually in
contrast to the surrounding space and is achieved
by using several elements.
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Movement is the path the viewers eye takes
through the artwork, often to a focal area. It
can be directed along lines, edges, shapes and
color. Movement is closely tied to rhythm.
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The repeating of an object or symbol throughout
the artwork creates a pattern. The repetition may
be organized or random.
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When all parts of an artwork - size, amount and
location, fit well together the artwork has
proportion. Proportion is important and usually
thought of when creating living figures.  
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Repetition works with pattern to make the artwork
seem active. Repetition of elements creates
harmony within the artwork.
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Repeating one or more elements to create
organized movement is rhythm. Rhythm creates a
mood or feeling in the artwork.
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Unity is the feeling of harmony in an artwork
all parts belong together.
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Several elements work together to create variety,
which holds the viewers attention.
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Lesson 6
Video Production
Editing
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Editing
Video Production
Steps to Creating Movies With Windows Movie
Maker Mark Zeigler, Georgia 4-H
1. Import video to your computer
Transferring your video to your PC is the first
step in making your own movie. Then youll need
to import them into Windows Movie Maker. This
can be done by either capturing video from a
device such as a camcorder or importing video
already stored on your machine.
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Editing
Video Production
2. Import pictures to your computer
Transferring your still pictures to your PC is
the second step in making your own movie. Then
youll need to import them into Windows Movie
Maker. A tip before you begin to assemble your
movie Pictures that are wider than they are tall
(landscape orientation) fit the shape of computer
monitors better-so use horizontal pictures
whenever possible.
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Editing
Video Production
3. Add video pictures to storyboard
When you import clips and pictures, theyre added
to movie Maker as collections. Collections
arent automatically added to your video, so you
should drag your clips and pictures from the
Collections box into the storyboard at the bottom
of the window. Now is the best time to put them
in the correct order, but you can always reorder
them later simply by dragging and dropping them
on the storyboard.
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Editing
Video Production
4. Add titles credits
Once youve added all your clips and pictures to
the storyboard and put them in the right order,
its time to add a title. A title is a great way
to tell viewers a little about the pictures
before the show begins. While youre at it, add
Hollywood-style credits (without the
Hollywood-style budget)!
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Editing
Video Production
5. Add creative transitions
Now that youve added a title and (possibly)
credits, youve got all the content youll need
in your movie. You can preview your movie by
clicking the Play button in the preview window.
The transitions between the clips and pictures
are a bit abrupt right now and dont stay on
screen long enough to get a good look at them.
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Editing
Video Production
6. Adjust timeline
Your movie is almost ready. Youll probably want
to make the pictures stay on the screen for more
than a couple of seconds, however. This is easy
to adjust by using the timeline to modify the
timing of clips in your project. Your Timeline
shows the pictures that youve added and how long
theyll each be displayed. The time is displayed
as hoursminutesseconds.hundreths of a second
(hmmss.hs).
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Editing
Video Production
7. Add Sound
One of the greatest benefits of using Windows
Movie Maker to create a movie is that you can add
your own voice-over. If your radio voice isnt
so great, you can always dub in an MP3 or other
music file by clicking Import audio or music on
the Movie Tasks pane under Capture Video and
following the prompts to Add an audio file to
your slide show.
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Editing
Video Production
8. Save Send Video
All thats left to do now is save your video.
This may actually be the trickiest step in the
process, because you need to choose a format that
your audience can view in a reasonable size, and
one that doesnt degrade the quality of your
images too much.
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Lights . . . Camera . . . Action!
Video Production