Do%20Birds%20of%20Feather%20Flock%20Together? - PowerPoint PPT Presentation

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Do%20Birds%20of%20Feather%20Flock%20Together?

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Do Birds of Feather Flock Together? Arianne Jennings Why did I chose to research this topic????? Clore and Byrne (1974) Emotion is the basic determinant of attraction ... – PowerPoint PPT presentation

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Title: Do%20Birds%20of%20Feather%20Flock%20Together?


1
Do Birds of Feather Flock Together?
  • Arianne Jennings

2
Why did I chose to research this topic??????
3
  • Clore and Byrne (1974)
  • Emotion is the basic determinant of attraction

4
  • Blass Schwarcz (1982)
  • Tor Singh (2007)
  • Does Similar attitudes cause an attraction??

5
Procedure
  • Recruited 30 college students from University of
    Baltimore and Coppin State University
  • Administered an attitude assessment to both
    control and experimental groups
  • Subjects were debriefed and thanked for
    participation

6
  • SPSS Output shows that similar attitude had the
    most significance amongst other independent
    variables

7
  • SIMILAR ATTITUDES DOES CAUSE AN ATTRACTION!!!!

8
Whats Next???
  • Generalizations
  • Future Implications
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