Title: Shining RainCoat
1Shining RainCoat
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2Contents
1
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2
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3
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5
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6
3???????(1/2)
LED??????????? ????
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LED???????????????
4???????(2/2)
5????(1/4)
- ????????????????????,?????LED??Shining
Raincoat???????????,????????????????? - LED??????????LED???,?????????????,??????????????
6????(2/4)
Shining?????
7????(3/4)
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??LED????,????????
??????,??LED?????????, ????????????
8????(4/4)
?????
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9????(1/4)
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10????(2/4)
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11????(3/4)
?????
12????(4/4)
?????
13????-SWOT(1/3)
S(??) 1.????? 2.????? 3.??????????? 4.?????,???? W(??) 1.????? 2.?????
O(??) 1.???? 2.???????? SO(????) 1.????????,??????Shining??,??????????? 2.?????,??????LED??,?????????? WO(????) 1.??Shining??????,????????? 2.Shining?????????????,?????????
T(??) 1.????? 2.???? ST(????) 1.???????????,??????????? 2.Shining????????,??????Shining??? WT(????) 1.??????,????????? 2.????????????,?????? ???????
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14????-4C?4P(2/3)
4C 4P
????(Customer) 1.?????????????? 2.????????????????? 3.???? ??(Product) Shining??
????(Cost to the customer) 1.???????? ??(Price) 1.?????
??(Convenience) 1.???????? 2.24???? 3.?????? ???????? ??(Place) 1.?????? 2.????? 3.?????
??(Communication) 1.????? 2.??????? ??(Promotion) 1.?? 2.???? 3.??DM
15????-?????(3/3)
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16????
Shining???????
01? 02? 03?
???? 5,382,000 7,176,000 16,146,000
???? (1,530,000) (2,040,000) (4,590,000)
???? 3,852,000 5,136,000 11,556,000
????
???? 540,000 540,000 540,000
???? 2,400,000 2,400,000 2,400,000
??-???? 16,500 16,500 16,500
??-???? 8,400 8,400 8,400
??-???? 3,000 3,000 3,000
???? 12,000 22,400 25,600
??? 12,000 25,400 34,700
??? 36,000 45,000 53,500
??? 50,000 55,000 60,000
?? 774,100 2,020,300 8,414,300
17??
- ?????????????,?????
- ???????????
- ????????
- ?????????????????,??Shining????????????
-
- ???????????????????
- ???????????????????
- ??
18Thank You!