DELL!!

1
?????
2

• 1?????????
• (1)???????????????
• ????????
• (2)?????????
• (3)????????
• 2???
• ???????????????
• ?????

3
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• ???????
• ?????????
• ???????

4
?????
5
?????????
6

• ?????????!!!!

7
????????????

• ??!!!!!
• DELL!!
• UPS!!
• ?????IT??

??????!!!
8
??????????

• ELECTRONIC COMMERCE
• IBM???1995???
• ?????????
• ??????(??),
• ??????(??)?

9
1 ???????

• ??????????????INTERNET????
• ?????????????
• ????
• ?????????!!

10
2 ?????????

• ??????????,???????????????????,???????????????????
  ????
• ?????????????????????????

11
????????
12
?????????

• 1.??????????B2C?B2B?
• B2G?B2B2C
• 2.??????????ISP?ICP?ASP?ESP
• 3.??????????????(?????)?????(?????)
• 4.??????????W-commerce?
• M-commerce ?V-commerce

13
1.??????????B2C?B2B?B2G?B2B2C

• 1)B2C(Business to Consumer)????????????
• ???????????
• ???? (http//www.dangdang.co
  m)

14

• 2)B2B(Business to Business)?????????? ?
• ???????????????
• ????88 (http//www.alibaba.com)?

15

• 3)B2G(Business to Government)???????????
• ????????????????
• http//www.sh-procurement.gov.cn?

16

• 4) C to C??????????????????
• ???????????????
• ?????????????,????????????
• WWW.EBAY.COM

17
2.??????????ISP?ICP?ASP?ESP

• 1)ISP(Internet Service Provider)
• ???????, ????????????????

2)ICP(Internet Content Provider)
???????????????????????
http//www.sina.com.cn?
18

• 3) ASP(Application Service Provider)????????
• ?????????????????
• 4) ESP(E-business Solution Provider)?????????????
  ????????????????????????

19
3.??????????????(?????)?????(?????)

• 1)?????????,??????????????????????,???????????
  ??????

2)?????????,?????????????????,?????????????????
20
4.??????????W-commerce?M-commerce ?V-commerce

• W-commerce(Web Commerce)??????,???World Wide
  Web?????,????????(PC)???????????????????????
• M-commerce(Mobile commerce)??????,??????????Inter
  net?????????????????????????????
• V-commerce(Voice commerce)??????,??????????Intern
  et?????????????????????????????

21

• ????????????????????
• ??????????????????????????????!!!
• MIS!!!!
• (IBM??)

22

• Pattern ? Process
• Pattern Innovate
• ?
• Process Innovate

23

• ?????????!!!!

24
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????
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GMP??
??????
????
K/3 ??????(K/3 BOS)
??
25
????????
26
2005????????????????194.20??, ??2006??????????????
?,??? 230.60?? 2005-2009??????????18.2?

• ???????????????????B 2
  B??,???????????????????,??????,???????B 2
  C??,???????????????,???????????????????,??????????
  ??????????????????????????????????????,???????????
  ?????????????????????????????

27
????????

• ??????????????(???) ?????????????????????,
• ???????
• (1) ????????????
• (2) ??????????????????
• (3) ?????????????????
• ?????????????????????????????????????????
• ??????????????????????????????????????????

28
??????????

• 1.???????????
• 2.?????,B2C????????B2B???
• 3.????????????????????

29
??????????

• 4.???????????????
• 5.?????????????????

30
? ?
31
? ?

• ????
• 13396622019
• xiongfeng_at_nbu.edu.cn