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Business Writing

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Business Writing Tao Xiang ( ) – PowerPoint PPT presentation

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Title: Business Writing


1
Business Writing
  • Tao Xiang (? ?)

2
Basic Information
  • Chinese course title??????
  • Total class hours40
  • Credits2.5
  • Selective course

3
Business English
  • Specific English on various kinds of commercial
    activities, suitable to commercial needs
  • Language features of BE
  • Business related
  • Diction formal, brevity, flat
  • Structure formal, complicated
  • Clear, no ambiguity
  • Etiquette

4
Business Writing
  • Use business English to communicate with others
    in proper ways, especially in written forms.

5
Frame of Business Writing
  • Process
  • Forms
  • Language
  • Relevant knowledge Business, culture, etc.

6
Value of Business Writing
  • The changing workplace
  • Globalized economy
  • Internet speed
  • Culturally diverse work force
  • Team-based organizations
  • Effective business writing
  • Perfect English
  • Good job
  • Bright future

7
What do you want to learn in the course?
8
Learning Objectives
  • Master procedures of business writing
  • Master forms and characters of normal business
    messages
  • Write proper business messages
  • Own basic English communication capabilities of
    internationalized people

9
Barriers to Business Writing
  • Barriers
  • Language
  • Confidence
  • Laziness

How to Learn?
  • Tools
  • Practice
  • Constructive criticism
  • Prepare for the coming job

10
Strengthening Business Writing Skills
  • Honest assessment of where you stand
  • Learn from experiences
  • Keep practicing
  • Focus on what you need the most work
  • Applying what youve learned

11
Detailed Learning Methods
  • Practice writing
  • Listen, discuss and read
  • Teamwork
  • 3-4 diverse persons per team
  • Team leader is responsible for the teams
    performance and gives scores of members.
  • Presentations
  • Others

12
Detailed Requirements
  • Writing
  • 10 messages
  • Listening
  • 20 materials
  • Speaking
  • 10 times of discussion (about half an hour per
    time) in teams and one report on platform
  • Reading
  • 200 pages

13
Detailed Requirements
  • Presentation in class
  • A 1,000-word report and 10-minute presentation
  • PPT
  • Evaluation indexes
  • A 90 -- 100 B 80 -- 89
  • C 70 -- 79 D 60 -- 69F Below 60?

14
Assessment
  • 30 for presentation
  • 15 for individual performance
  • 15 for team work
  • 30 for individual performance in and after the
    classes
  • 40 for the final exam
  • Mock interview?

15
Listening exercise
  • Voa special English report
  • Questions
  • What?
  • Where?
  • Who?
  • How?
  • Why?

16
References
  • Thill / Bovee,???????(7/e),???????,2008?
  • ??????????,2007?
  • ?????,??????(?2?),?????????,2009?
  • ???,?????????(?2?), ???????,2007?
  • Journal Economists, Business Week, etc.
  • Web www.listeningexpress.com,etc.

17
Syllabus
  • Course introduction 4 hours
  • Letters, memos, E-mail, and other brief messages
    20 hours
  • Reports and oral presentations 8 hours
  • Employment messages 6 hours
  • Review 2
    hours

18
Any Questions?
19
I am here to serve you!
  • Txiang_at_mail.neu.edu.cn
  • http//faculty.neu.edu.cn/txiang/teaching.html
  • 024-83671629
  • Office room 516 at SBA building
  • Office hour 2-5pm on Wednesday or by appointment

20
Writing Exercise
  • Write a letter to me
  • Assess your performance last term
  • Show your objectives in the near future,
    especially in the college life
  • Tell what you want to learn in this course
  • Pay attention to the letters form
  • More than 150 words
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