Learning Objectives

1
Learning Objectives

• To know the difference between strategies and
  tactics.
• To know the purpose of policies.

2
Short-Term Objectives

• Measurable
• Priorities
• Linked to long-term objectives

3
Functional Tactics That Implement Business
Strategies

• Differences between business strategies and
  functional tactics
• Time horizon
• Specificity
• Participants
• Outsourcing functional activities

4
Empowering Operating Personnel The Role of
Policies

• Indirect control
• Uniform handling
• Quicker decisions
• Institutionalize basic aspects of organization
  behavior
• Reduce uncertainty in repetitive and day-to-day
  decision making

5
Empowering Operating Personnel The Role of
Policies (cont)

• Counteract resistance
• Offer predetermined answers to routine problems
• Avoids hasty changes