Building Community Partnerships

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Building Community Partnerships

• Barbara Crowe, MA, MT-BC
• Robin Rio, MA, MT-BC
• Frank Thompson, Founder AZ Rhythm Connection

With The Right Partnerships, You Can Build Your
Dream Team
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ASU Music Therapy

• Long History of Community Outreach
• Established Relationships In Diverse Communities
• Active Community Involvement is Part of the
  Cultural Fabric of ASU Music Therapy
• Music Therapy Clinic
• Community Music and Wellness Program (CMWP)

CMWP IS THE POSITIVE RESULT OF MANY YEARS OF
EFFECTIVE PARTNERING
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University and Neighborhood

• College community developed through music
  experiences
• Interaction with neighbors in the college
  community through music
• People with disabilities working with MTs in the
  ASU program

ASU Music Therapy Is A Vibrant Part Of The Local
Community
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MT Providers and Organizations

• Unique opportunities because MTs can collaborate
  with
• Educators
• Therapists
• For Profit
• Not-for-profit groups

A Multi-Discipline Community Is A Community Rich
With Potential
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ASU MT Clinic Community Music And Wellness
Program Vision

• Strategic Objectives
• Seeking Partners who want to serve Others
• Bring community to US, MTs at the ASU Music
  Therapy Clinic
• Fill newset of rooms with expanded community
  based programming

Understand The Type Of Community You Are
Building
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By Bringing Community To Us

• We offer opportunities for people to interact
  that would not have
• We set the environment for peaceful, open-ended,
  non-sectarian interaction
• Open forum for people to engage
• Organizations are finding us to see how we can
  support those programs

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Building Community Partnerships
As MTs You have a unique opportunity to work
with individuals and organization

• You Already Do It All The Time
• Define Terms
• Community
• Partnerships
• Community Building Models
• Time is on our Side
• One Step Beyond
• Will it Go 'Round in Circles
• Both Sides Now

Lets Have a Group Discussion on how the ASU MT
Community Music and Wellness Program Has Evolved
via Strategic Partnerships
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Please Ask Lots of

• ?s

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Lets Define The Terms

• PARTNERSHIPS

• COMMUNITY

Develop Your Community By Partnering With The
Right Partners
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What is Community?
As MTs we have a unique opportunity to work with
individuals and organizations

• Group
• Society
• Neighborhood
• Kinship
• What is your definition?...

Developing Community Partnerships is a Strategic
and Planned Process
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What Is A Partnership ?
As MTs we have a unique opportunity to work with
individuals and organization

• Affiliation
• Collaboration
• Alliance
• Cooperation
• What is Your Definition?

Strategic Community Partnerships Provide Mutually
Benefitable Results
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Partnership Opportunities

• For-Profit
• Non-profit
• Local Public Education
• Education Service Poviders
• Health Care

Many People Share Your VisionGo Find Them and
Let Them Know !
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Partnership Opportunities

• For-Profit
• Music Retailers
• Large Local Companies
• Niche Companies with Community Focus
• Small LLCs with Community Networking Needs
• Chambers of Commerce
• Marketing Associations
• HR Departments

For Profit Companies Make Money and Markets By
Being Connected To Their Community
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Partnership Opportunities

• Non-profit
• Large Traditional Community Service Organizations
• National/Regional/Local
• Religious Affiliations
• City/County/State Departments
• Niche NPs With local Service Mandates/Missions
• Trade Associations
• Military

Some Partners Are Mandated to Serve the Community
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Partnership Opportunities

• Local Public Education
• Standard K-12
• Private Institutions
• University/College
• Student Associations
• Continuing Ed. and Supplemental Education
  Providers
• Trainers From Private Firms (For and Non/Profit)

Educators and Trainers Are Often Community
LeadersThey Interface With Many People
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Partnership Opportunities

• Health Care
• Hospitals
• Clinics
• Private Physicians
• Senior Care Facilities
• Assisted Living (Profit and Non Profit)
• Long Term Care Support
• Wellness Industry

Care Giving Institutions Are Often The First To
Help New Organizations
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Good Partners

• Bring in partners that have a shared
  understanding of what community means
• Is it my community ?
• Is it your community ?
• IT IS OUR COMMUNITY !
• Choose each other out of common interests and/or
  complimentary needs
• Provide a solution that matches the Partners
  needs!

Strategic Community Partnerships Provide A true
win-win for All Partners
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Model 1 Time is on our Side

• There will always be patients/clients that need
  care
• Long Term Partnerships for stable environments
• No pricing, competitive, technological or market
  shocks/shifts

Better to be Netflix today than Blockbuster
Tomorrow Choose partners that will get you to
where you are going Not where you are or were
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Model 2 One Step Beyond

• Can I adjust fast enough?
• Analog to digital
• The future is coming we dont know exactly what
  it will be
• We gotta do something, but what?
• I have to pay bills today

Better to be iTunes than Netflix Find partners
that are creating the new tomorrow, today.
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Model 3 Will it Go Round in Circles

• How do I meet the right partners with influence?
• Choosing the right partner at the right time
• If I meet this person, perhaps I can meet that
  person, who can intro me to those people who can
  . . .

Find Partners that connect with you at YOUR right
place and YOUR right time Timing-Temperament-Tena
city-Training
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Model 3 Will it Go Round in Circles
B
B
A
A
Find Partners that connect with you at YOUR right
place and YOUR right time Getting to the Right
Partner is Difficult and Takes Time
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Model 4 Both Sides Now The Adjacent Possible

• Partnering through mutual needs creating true
  win-wins
• The more complimentary relationship sides you
  have in your community the better.
• Be a line instead of a single point
• Be a triangle instead of a line
• Be a pentagon instead of a triangle

Create as many adjacent side/touch points as
possible to Engage your community
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Model 4 Both Sides Now The Adjacent Possible
Your Community
Your Community
?
Be a Line instead of a Point
Create as many adjacent side/touch points as
possible to Engage your community
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Model 4 Both Sides Now The Adjacent Possible
Your Community
Your Community
Be a Triangle instead of A Line
Create as many adjacent side/touch points as
possible to Engage your community
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Model 4 Both Sides Now The Adjacent Possible
Your Community
Your Community
Be a Hexagon Instead of a Triangle
Create as many adjacent side/touch points as
possible to Engage your community
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Model 4 Both Sides Now The Adjacent Possible
Your Community
Your Community
Be a Line instead of Point
Create as many adjacent side/touch points as
possible to Engage your community
27
Building Community Partnerships
As MTs You have a unique opportunity to work
with individuals and organization

• You Already Do It All The Time
• Define Terms
• Community
• Partnerships
• Community Building Models
• Time is on our Side
• One Step Beyond
• Will it Go 'Round in Circles
• Both Sides Now

We had a discussion on how the ASU MT Community
Music and Wellness Program has evolved via
Strategic Partnerships. Hope you found it useful
28
Building Community Partnerships

• Barbara Crowe, MA, MT-BC
• Robin Rio, MA, MT-BC
• Frank Thompson, Founder AZ Rhythm Connection

With The Right Partnerships, You Can Build Your
Dream Team