Title: ?a???p??a ??e??a ?????? G??
1- ?a???p??a ??e??a ?????? G??µ??
- t?? eta??e?a?
- CMR Cypronetwork Marketing Research Ltd
Member of
2????????? ??S ??????S
- ??e?a???? CMR Cypronetwork, µ???? t?? ?µ????
Cypronetwork, t?? GFK Worldwide, t?? S????? ?a?
Esomar - ??p?? ??e??a?
- ??s?t??? ??e??a µe p??s?p???? s??e?te??e??
- Ge???af??? ??????
- ?a???p??a (?????e ??e? t?? ast???? ?a? a???t????
pe?????? t?? e?e??e??? ??p???) - ???e??? de??µat?? ?a? µe??d?????a
- 1000 ?t?µa (??d?e? ?a? ???a??e? 18 ?????? ?a?
???) - ?? de??µa ?ta? t??a?? ?a? a?t?p??s?pe?t???
(d??ad? µe t?? µ???d? t?? t??a?a?
st??µat?p???µ???? de??µat?????a?) - ?????? d?e?a?????
- 3 ?a? 18 Septeµß???? 2005
-
3????????? ?????????? S??? ?????
S?????(??S? S????? ?e??µat??)
4??????G?S? T?S?O? /????S?O? ?????S?O?(??S? S????
? ?e??µat??)
Ge???? ?????a ??s??µa ?µp?st?s???? ??af??e?a ????p?st?a ??????at?a
M.O M.O M.O M.O M.O
?????s?a 3,5 3,3 3,1 3,2 3,2
???ast???a 3,6 3,5 3,4 3,5 3,4
????t??? ??µµata 2,4 2,4 2,3 2,3 2,2
?st???µ?a 3,4 3,4 3,2 3,3 3,2
??µ?s?a ??pa?de?s? 3,5 3,5 3,5 3,5 3,4
??at???? ?p??es?e? ??e?a? 3,1 3,1 3,0 3,0 3,0
??S?S ???S 5-??T???S ???????S, (1???? ????????,
5???? T?????)
5??????G?S? ?????S?O? ???????S?S ??? ???????O?
??????O? G?? ?? ????????(??S? S????? ?e??µat??)
??s?? ???? 2,8
??s?? ???? 3,2
6??????G?S? ???????S?S S? ???F????S
?????S(??S? S????? ?e??µat??)
??s?? ???? 2,9
??s?? ???? 3,3
??s?? ???? 2,7
7??????G?S? ????GO? ??????????????O?
??????O?(??S? S????? ?e??µat??)
??µ?t??? ???st?f?a?
G?a?????? ?µ????
????? ??e??????
????? ??astas??d??
??t?ß???? 2004
Sept?µß???? 2005
8??????G?S? ????GO? ??????????????O?
??????O?(??S? S????? ?e??µat??)
G?????? ?e?d????
????? ???ts??
G?????? ?as??e???
?t???? ???a???d??
??t?ß???? 2004
Sept?µß???? 2005
9??????G?S? ????GO? ??????????????O?
??????O?(??S? S????? ?e??µat??)
10??T??S ?????????S?S /??S???S????S ??? ?? ?????
??? ??F?S??(??S? S????? ?e??µat??)
11????G????S ??? ?????????? ??? ?????G? ???????S
S??S ??????????S ????G?S(??S? S????? ?e??µat??)
12???T?S? ??F?? ??? ?????? ??????????S
????G?S(??S? S????? ?e??µat??)