Career

1
Preparing Todays Young Women
For Tomorrows Challenges
Idara-e-Taleem-o-Aagahi (ITA) (Centre for
Education Consciousness) FROM EDUCATION TO
SKILLS AND LIVELIHOODS Bahwalpur District Case
Studies
2
Trades for Young Women Stories of Courage
Hope Transforming Schools into Sustainable
Enterprises Trades Livelihoods a) Domestic
Tailoring b) Beautician Guddi Baji
3
(A)
DOMESTIC TAILORING- TRAINING CENTER FOR DOMESTIC
TAILORING at Uch Sharif ( Remote Rural Area of
Bahawalpur)
In Government schools, technical and vocational
training in spite of efforts has been at a
standstill since a decade. The Govt. of Punjab
initiated a program for vocational training,
established labs and procured equipment which has
been lying idle in school storages. ITA took the
bold step in collaboration with UNILEVER Pakistan
Ltd. And TEVTA , testing use of schools in the
afternoons for technical vocational training to
the local youth.

• The equipment was since been reopened and new
  trades are now coming to life for the students
  and the local community. These have also been
  initiated in the same schools with Govt. and ITA
  donated machines a long overdue need.

4

• Execution, Support Recognition
• Livelihoods Philanthropic Support- 10
  machines
  
  for Most Needy Domestic Tailoring Graduates -
  
  Enabling
  Livelihoods-

List of Domestic Tailoring Trainees whom Sewing Machines had been provided List of Domestic Tailoring Trainees whom Sewing Machines had been provided List of Domestic Tailoring Trainees whom Sewing Machines had been provided List of Domestic Tailoring Trainees whom Sewing Machines had been provided List of Domestic Tailoring Trainees whom Sewing Machines had been provided List of Domestic Tailoring Trainees whom Sewing Machines had been provided
1ST BATCH 1ST BATCH TRADE Tailoring TRAINER MISS Kanwal TRAINER MISS Kanwal Vocational Center UCHSHARIF
SR No. Name Father /Husband Name Education Contact Number Address
1 Shabana Nawaz Rab Nawaz 3rd _ Moh Gillani Uch Sharif
2 Rabia Bibi/Fouzia Bibi Haji Abdul Razzaq _ _ Uchsharif
3 Kaniz Fatima Syed M Tayyab 8th 0300-7800185 Halim pur Road, Hussaini Chowk,Uch Sharif
4 Saira Bibi Malik Shafih 5th 0306-3513321 Moh. Bukhari, Uch Sharif
5 Shakila Bibi Sajjad Hussain 5th 0305-4698628 Moh Jagpura Uch Sharif
6 Faryal Naheed M Gharib Nawaz Matric 0307-6867686 Moh Jagpura Uch Sharif
7 Rani Rajjab Rajjab Ali 5th 0302-7878591 Moh. Gillani Uch Sharif
8 Ruqiya Bibi Nazar Hussain 5th 0300-7708745 Mouza Makhdoom Pur
9 Aamina Bibi M Hassan 8th 0336-6421940 Basti Mud Stooni, P/O Gillani, U Sharif
10 Shaista Parveen Hussain Buksh F.A 0304-7738450 Moh. Gillani Uch Sharif
5
Kaneez Fatima
Technical and vocational training changed Kaneez
Fatimass ( an orphan girl) life a lot. Living
with three sisters and two brothers, one of whom
was a single bread-winner earning up to Rs. 3000
per month for the extended family meant struggle
and it could not provide enough for the familys
daily needs.
6
Kaneez decided to make her life better and change
the destiny into which she was born. Once she
earned her diploma in domestic tailoring, she
became a self-sufficient young lady earning Rs.
300-350 daily by stitching.
As her home comprises of just one room made up of
mud, she sits and stitches under the shadow of a
tree in the courtyard. Learning new skills has
brought Kaneez hope that her children may have a
better life and that she can provide them
aspirations by her own positive example
7
Ruqayyah
Ruqayyah is an orphan, and has 6 siblings
dependent on her completely. Through the domestic
tailoring program she has become capable of
becoming a seasoned trainer for sewing
tailoring. She with her entrepreneurial courage
and spirit has started a training centre with her
meager sources.
She is now earning Rs. 6400 per month and is
training 8 girls with the art of sewing
tailoring. Her family is now making their ends
meet.
8
Ruqayyahs Training Centre
9
SHABANA NAWAZ
Shabana Nawaz lives in a one room house in a very
poor condition with her mother, father, three
sisters, two brothers and grandmother. Shabanas
father is bed ridden suffering from heart disease
and even she is a victim of polio. Attending
the training provided her a new skill - tailoring
which is rewarding for the whole family and
enables them to lead their lives with dignity.
10
Shabana is a courageous lady and she is a
perfect role model for other women who have to
face difficult conditions, but are not afraid to
work on their own happiness and bring a better
life for themselves and their families.
11
Fouzia And Rabia
Challenged stunting hearing impairment
The vocational training empowers women. It gives
them a chance for a better life and gives them an
opportunity to become self-sufficient,
financially independent and also to help their
families so they can replace a man when it is
necessary as a bread-winner of the family if the
difficult situation occurs. This was also Fouzia
and Rabias case. The girls life is challenging
due to the stunting and hearing impairment
12
Their family consisting of eleven members, living
in a one-room house on Rs. 4000-5000 monthly
their future was uncertain and their mother was
deeply afraid how to help them. Now she is sure
her girls will take care of themselves. The
training helped them become self-sufficient and
now they earn enough to provide a decent living
for themselves.
13
B) Beautician - Guddi Bajji -Introduction

• Guddi Baji project is a perfect example of
  creating livelihoods in a sustainable manner
• It is an extensive program through which these
  Guddi Baji will earn two way by selling
  Unilever brands beauty services to women in
  their vicinity
• The sales of Unilever brands are tied with
  incentives, which will help them establish their
  own beauty parlor

Who are Guddi Bajis ?

• Guddi Baji are energetic articulate women ,
  theyre aware of beauty brands are enthusiastic
  about sharing them
• This program will give Guddi Baji the opinion
  leadership they need to sell promote Unilever
  beauty brands
• Guddi Bajjis are women with an entrepreneurial
  spirit who are interested in earning a dignified
  livelihood
• Theyre carefully selected by BRC from deep
  rural villages by virtue of the aforementioned
  qualities

14
Parveen
My Life has changed for the good atlast.
Parveen Enrolling in the Guddi Baji Program
has changed Parveens life completely. She is now
self-sufficient, and is earning Rs. 8000 Rs.
10,000 per month and is also supporting her
family. A simple village girl, sitting idle after
matriculation enrolled in the program, and is now
running an independent home based-business.
Women Now come up to me asking for my
Suggestions Opinions. They talk about their
skin and hair problems. My opinion is respected,
and has given me immense confidence.
15
Ana
I used to often wonder how my children would
grow? My husband works in the city but his income
is very low. My friend told me about the Guddi
Baji program, and I enrolled. I have now
successfully sold my first stock, and have more
orders.
Three marriages were held in our village
recently, and I dressed up all the brides. Every
one liked them, and appreciated me a lot. My life
has changed for sure. I am confident and hopeful
for the future of my children. I know I can
educate them and prepare them for tomorrow.
16
Uzma
Uzma was widowed at the young age of 22, and was
left behind with her two children. Six months
after her husbands death her son too passed
away. Her family was taking her complete
responsibility, but she felt burdened and wanted
to do something on her own for her daughter.
She applied as a trainer for the Guddi Baji
initiative, and is now completely
self-sufficient. She does not only pay for her
and her daughters expenses but also contributes
towards her household income, and is looking
forward to making several other girls like her
independent.
17
Rabia
I never thought starting my own business would
be so easy. I took a three month extensive beauty
training and by the end of it I have not only
started providing beauty services to the nearby
residing ladies, but I have Rahbar coming in to
my home, providing me with Unilever Products to
sell.
I am now a contributing member of my house.
Everyone respects my opinion and asks for my
advice.
18
Shehnaz
Shehnaz was just passing her life before getting
trained. There are 8 people in her family. Prior
to the training there were days when her family
had to go without food. After getting skilled she
has now opened up her parlor with a loan taken
from her relative and is earning Rs. 300 Rs.
400 per day. She and her family are now in a
much better condition. She has also paid back 60
of her loan.
19
Rashida
After getting skilled Rashida has opened a beauty
parlour with the help of her savings and now her
parlour is one of the best parlour of the town
and she is earning more than Rs. 5000-7000 per
month and even more .