Otherwise Engaged :

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Otherwise Engaged Know your KT Landscape   Kate
Beckmann Annabel Cooper
The Implementation Strategies for Sustainable
Urban Environment Systems (ISSUES)
Project www.urbansustainabilityexchange.org.uk
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Who are we
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Sustainable Urban Environments Research
programme

• - 18 Research Consortia
• - 38 Million Research
• 400 Researchers from 30 different UK Universities
• ISSUES - Implementation Strategies for
  Sustainable Urban Environment Systems (ISSUES)
  Project

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Warm Up Exercise
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Warm Up Exercise
(SHOW OF HANDS PLEASE)

• Have you identified end-user audiences for your
  research?

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Warm Up Exercise
(SHOW OF HANDS PLEASE)

• Have you done any work to find out what your end
  users might want?

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Warm Up Exercise
(SHOW OF HANDS PLEASE)

• Have you done any work to find out how your end
  users update their knowledge working practice?

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Impact and Success

• Success and Impact from the stakeholder side
• PRODUCT How is your product (findings/tools/inform
  ation) going to help me do my job ?
• ACCESSIBILITY Can I find it easily, and is it
  easy to find, understand and use?
• ADAPTABLE? Is it fit for purpose / fit for my
  purposes? And how adaptable is it?
• TIMING How are you going to answer my needs /
  help me in time / at the right time?
• TESTING RISK How well has this been tested in
  real-life situations?  Are there risks in using
  it? What are the perceptions of the risks in
  using this new product /info?
• KEEPING ABREAST Do you understand and keep
  abreast of the drivers, constraints and wider
  context of my work so you understand what I will
  need next?
• FRAMEWORK- LEGISLATION Will this influence /
  change the legislation and regulation that shapes
  my work?
• CUSTOMERS CLIENTS STAKEHOLDERS - Will this
  influence / change what my customers / clients /
  stakeholders want and specify?

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Timing Stakeholder Timescales...

• When you come up against a problem / research
  need, within what sort of timescale do you need
  information or solutions?

3-9 months
DfT/DEFRA/CLG
DEFRA researcher
7 minutes
CLG Policy Advisor
3 minutes
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Exercise One
You get into a lift with Nick Clegg. You have 40
seconds to sell your research concept before he
gets out.
40 secs
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Give us your Elevator Pitch
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KE Landscape
Websites
Email bulletins
Personal contacts
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Web-centric activity

• End-users cite web-based information as their
  most frequently used means of keeping abreast of
  developments in their field
• But - websites and e-bulletins need to be known
  and respected by end-users and their professional
  groups
• Information needs to be in a punchier format
• How easy is it to find information about the
  research youre doing on your universitys
  website?

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Print-centric activity

• Each profession has its preferred professional
  and trade publications
• End-users very rarely go direct to academic
  journals. They report there are many barriers and
  that they are too expensive
• Only once in a Blue Moon will a journal article
  be really useful to an end-user

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People-centric activity

• End users cite word of mouth, meetings and
  colleagues as common sources of new information
• Events hard to justify attendance unless
  theres an opportunity to provide input or get
  access to somebody you wouldnt normally meet
• Information on practical experience / practical
  knowledge is valued

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Otherwise Engaged Know your KT Landscape   Kate
Beckmann Annabel Cooper www.urbansustainability.o
rg.uk