Leader in Dynamic Datacenter Management

1
Leader in Dynamic Datacenter Management Christian
.Guitton_at_bladefusion.com
2
Corporate Overview

• Experienced management and engineering team
• Worldwide coverage. US, Europe Asia
• High profile Investors
• GA since Oct 2003 on IBM BladeCenter

3
Mission

• Secure Production Environment (SPE) for Open
  Systems
• Making Infrastructure
• Secure, Open, Always-On

4
Market evolution Rationalization of Data
centerapplications into BladeCenters
Traditional data center
Monitors all applications and networking elements
in a single chassis
5
Value Proposition from traditional Data
Centers management...
Phases
Install application
Install applications ...
1/ Install applications
2/ Configure,provision, run applications
OS
3/ Manually connect physical cables
Servers Appliances
4/ Configure manually
Network switches Load Balancers
Long processes, error security vulnerability,
no H/A, Every change or fail-over repeats the
manual processes
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to automated integrated management

• Easy
• Hierarchical
• Encapsulated
• Modular

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Customer Benefits - S4

• Security
• Flow Control
• Physical policy enforcement
• Switch protection
• Levels of access rights
• Zero risk upgrades
• Survivability
• High Availability (N1)
• Self Healing
• Network Fail-over
• Dynamic Network Topology

• Scalability
• Load Balancing
• Scale out on demand
• Serviceability
• Hot-swap Maintenance
• Automatic, policy based roll-forward or
  roll-backward
• Model Replication 1 to N

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Strong Partnership IBM SiB (security in a box)
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Security in a Box Best of breed security
services consolidation

Enabler/Management BladeFusion Secure
Production Environment
Bus. Apps
Firewall/VPN OS SPLAT / RedHat
LAN Apps
Content Scanning and Content Filtering OS
RedHat, SUSE

Intrusion Detection/Prevention OS RedHat

• Embedded Switches / Load balancing
• Port Mirroring w/IDS /Attack Prevention
• Radius/TACACS / Authentication/Access

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Data Center in a Box Server Consolidation IT
optimization for Departmental Remote Data
Center

Enabler/Management BladeFusion Secure
Production Environment
Collaboration services / Database applications
Advanced Web Serving

Workgroup Infrastructure

Switches embedded in the BladeCenter
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BladeFusion PRA certified partners (Production
Ready Applications)

• Over 25 PRAs, and growing.

12
Market trends
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Why Secure Environment on Bladeservers? a BOOMING
market
Blade Server Revenue
(
M
)
8
,
000
6
,
000
ROW
Canada
4
,
000
Asia Pacific
Japan
2
,
000
Western Europe
US
-
2002
2003
2004
2005
2006
2007
Source IDC, August 2003
Rapid Growth since Q2/02 sales rose almost X8 to
119M in Q2/03
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Blade servers Market evolution

• 2001/2002 Phase I Initial Blade Centers /
  Proprietary,
• low volume, high price, low flexibility
• 2003/2004 Phase II mass market, standard
  platforms by Major manufacturers
• Huge impact on technology, support and price
• 2004/2005 Phase III Operating Environments for
  Standard blade centers.
• Brings full automation and business continuity.
• Dramatic decrease of cost of operation

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Type of applications for Blades
Server Blade use/planned use (Base
implemented/implementing/planning server blade
within 12 months)
Top 10 combinations of applications Top 10 combinations of applications
   
   
   
   
   
   
   
   
   
   
Source Trends Survey, Systems Market
Intelligence.
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Why migration of Security solutions to Blades is
Inevitable

• Architecture rationalization global trend
• Massive ROI benefits
• Unpredictable evolution of application
  requirements
• Business continuity (applications / network /
  security)
• Emergence of Power hungry applications

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BladeFusion Business Model

• Software Company
• Go to market
• Direct touch activity
• Indirect sales through System Integrators
• Pricing by number and type of managed blades in
  the model
• Partnership with IBM

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Logistics and Support

• Level 12 made by certified integrators for HW
  and SW parts
• Level 3 by BladeFusion 247 worldwide
• IBM worldwide logistics for hardware replacement
  / 3 year warranty on-site worldwide
• Single point of contact for End Users

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• Customer profile

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BladeFusion Customer profile examples

• Critical requirements
• High availability
• Multi-application
• Secure platform
• High performance,
• low TCO,

H3G
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Unified Threat Management Groupama Spain,

• Multi-tier Security Gateway for mission critical
  Business traffic
• Pain Points
• Redundancy and performance
• Different and separated platforms for every
  service.
• Multiple and complex management
• Complex to provision, manage, update and make
  evolve
• Benefits
• N1 high availability with load balancing
• Simplification of management under Industry
  standard Blade Chassis
• High scalability of the solution without any lock
  in proprietary Virtualization layer.
• Open Choice for future applications from industry
  standard platform
• Lower TCO

SPE
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Unified access and security management AENA
Spain

• Access Security Gateway for global airport
  network traffic
• Pain Points
• Extremely critical environment
• Cost of ownership
• Capacity to support multiple services
• Adaptability to evolution
• Benefits
• Ease of management
• 24X7 availability
• Scalability
• Freedom of choice of future application from
  industry standard platform
• Lower TCO

SPE
Radius
Active
Load Balanced Firewall Group
Check Point Firewall-1
LDAP XORP
Pasive
N1 Standby blade
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Network Application Services Availability
Maccabi Healthcare Israel

• Security gateway online medication distribution
  and payment authorization for pharmacies
• Pain Points
• Lack of Secure and on demand availability
• High Cost of ownership to manage complex
  application services.
• High cost of Redundancy
• Lack of Future proof secure Medical Doctors
  portal.
• Benefits
• Single and Easy management
• Always ON Network application services
  availability.
• Freedom choice of future applications on
  industry standard platform
• Overall Reduced TCO

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Multi-Application Server consolidation Elant
Healthcare USA

• Multi-element Datacenter in a Box Application
  server consolidation N1 high availability,
• Pain Points
• Distributed Application servers with discrete HA
  was not scaling and difficult to manage
• High Cost of ownership to manage complex
  datacenter application services availability
• High cost of Redundancy with downtime
• Islands of Application servers with lack of
  standards based consolidated application services
  management
• Benefits
• N1 High availability model management with
  BladeFusion SPE.
• Single interface and Easy management of
  Datacenter consolidation network application
  services.
• High scalability and Always ON Network
  application services availability.
• Freedom choice of future applicatiion on
  industry standard platform
• Overall Reduced TCO

Load balanced Firewall Group
BladeFusion OE
Haven Home Health visits Oracle DB
1.SoS Healthcare Management Progress
DB 2.Maintenance Program/ FoxPro 3.
Greenhouse/SQL 4. ADI accounting
Exchange Server
Aladdin eSafe Email Virus filter
N1 Standby blade
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Why customers choose BladeFusion?

• Telcos / Service Providers big enterprises
• Massive price and cost of operation decrease
• Ability to deploy innovative low cost services in
  record time
• Fully Secure upgrades and changes
• IBM Logistics
• Medium business / Remote offices
• Integrated solution, plug and play, easy to use
• Affordable high availability
• Low cost entry point

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Technology
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High Performance platform

• High CPU power (up to 4 CPUs per blade)
• Massive switching Fabric (80Gbps)
• High level Monitoring
• Highly scalable / Flexible

Fully redundant Switched backplane
14 Blades / hot swap Up to 112 GB ram )
24 GbE Interfaces (12 12 failover Hot swap )
4 Redundant and Hot
-
Swap
4 Redundant and Hot
-
Swap
Power Supply Fan Units
Power Supply Fan Units
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IBM Blade Center Family

• Integrated Telecom platform designed to provide
  highly resilient solutions

BladeCenter T
BladeCenter
Common Blades Switches

• Key Attributes
• Robust Ruggedized Chassis
• NEBS 3 ETSI Certification
• Choice of DC or AC Power
• Fits into Standard Central Office environments
• Air Intake Filtering
• High Density in Central Office

• Key Attributes
• Compute Performance
• Rapid provisioning
• No single point of failure
• Application Flexibility
• Ease of install/use/repair
• High Density

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High PerformanceHigh AvailabilityProtocol
awareVirus Scanning Solution
Implementation examples
SPE
Firewall Group
1
Firewall Group
Traffic Addressed
Firewall Group
High Performance High AvailabilityFirewall and
VPN
Check Point VSX / VPN1
Traffic to Firewall Group
Check Point
VSX
VPN
-
1/FW
-
1
Load Balancing
Load Balancing
Acceleration
Acceleration
Anti
-
Virus Group
-
Routing
Routing
Traffic to Anti-Virus Group
eSafe
Traffic Addressed to
eSafe
eSafe
Group
Trend Micro
Trend Micro
Anti-Virus Group
To/From
To/From
Firewall
Firewall
SPE
Anti
-
Virus and Anti
-
Spam
-
Anti-Virus and Anti-Spam
HTTP/FTP and SMTP
2
HTTP
Traffic addressed
Traffic addressed To AV group
to
eSafe
Group
FTP
SMTP
?
Load Balancing
Load Balancing
?
Traffic Classification
Traffic Classification
Aladdin Trend Micro
Aladdin
-
eSafe
?
Acceleration
Acceleration
Trend Micro
?
Routing
Routing
SPE
PLR
Load balancing
To/From Data
To/From Data
Load balanced Firewall Group
Center
Center
Check Point Firewall-1
3
Serialization, Parallelization Load balancing
SC
ISS / Snort
Parallelisation
IDS Group Trusted Side
Serialization
Trend Micro InterScan
Anti-Virus
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BladeFusion OE High availability illustration
(automated slide)
Bladefusion OE
t0
Web
FW
FW
AS
IDS
Mail
SB
INITIAL
IDS
IDS
FW
TIME
FW
IDS
SB
Immediate No Human intervention
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SPE Disaster recovery mechanism
Internet
SPE
Main Site
DRP Site
Continuous model synchronization
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BladeFusion SPE Current to Future
SPE Parameter Current Next Versions
Repository Location SPE manager blade External SAN Storage
Repository Max Size 550 GByte 40 TerraByte and beyond
Data Access Image Boot Protocol NFS FC, iSCSI
PRAs 20 200
Application Types Supported Standard I/O All types
OS Supported Linux Red Hat, Suse, Splat, VMWare GSX,.. Windows
Management Scope Multiple Chassis / separated logical entities Multiple Chassis in single logical entity and rack mounted servers
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BladeFusion Secure Production Environment
benefits Summary

• Massive cost reduction
• Easy to use management system
• High performance
• Highly secure platform
• Scalable / Pay as you grow model
• Future proof

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BladeFusion enables the migration of
multi-billion dollar application market.to
blades