The Way forward for BPO Organizations

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Rural BPO

• The Way forward for BPO Organizations

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Introduction

• This is part of the Government Initiative to take
  the BPO Industry to the rural Tamil Nadu.
• It is imperative to understand that in several
  parts of the world and in India the presence of
  Industrial Units in close proximity with academic
  institutions has led to growth in the Industry
  and the local Economy.

• The Government of Tamil Nadu is planning to bring
  out a Rural BPO Policy in order to promote BPO
  companies to setup their operations in rural
  parts of Tamil Nadu.

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Objective Rural BPO

• Promote Tamil Nadu as a favored IT / ITES
  Destination
• Employment Generation
• Create an eco system in rural Tamil Nadu
• Reduce Cost of BPO Operations

Moving to Tier II and Tier III locations for
Inclusive Growth
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Tamil Nadu A Destination

• Knowledge Pool Availability
• Infrastructure
• Social and Living Environment
• Business Environment
• Excellent State Government Support
• Low Cost of Operations

The growth of ITES in rural areas will lead to an
all around eco system growth which will favor the
local economical growth.
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Role of ICTACT

• The Govt. of Tamil Nadu and the Industry bodies
  like NASSCOM, through ICT Academy of Tamil Nadu
  (ICTACT) will play an active role to help the BPO
  Companies to setup their facilities in the Rural
  Areas.

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Inviting BPO Companies Be part of a revolution

• Setting up of Rural BPOs is no longer being
  perceived as just corporate social
  responsibility. These are viable businesses.
• These BPOs can provide both voice and non-voice
  processes like data entry, email responses,
  document checks, data , bill processing, customer
  support etc.

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Inviting BPO Companies Be part of a revolution

• Reduce the operations cost through employing low
  cost manpower available in the rural areas
• Ensure Lower employee attrition levels
• Expand to newer avenues of Business

80 of Incremental growth shall come from
untapped markets NASSCOM 2020
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The Advantages

• Cost benefit, - Lower Manpower recruitment cost,
  training costs, overheads etc.
• Availability of right manpower at appropriate
  costs.
• Enables to expand to newer avenues of business
  and build new business models.
• Own the process and ensure the quality

• The advantages to open units in small towns are
  critical, as the business margins are growing
  thinner.

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The Proposition

• ICTACT will enable you to participate in the
  REVOLUTION

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The Value Proposition

• To setup a Rural BPO Unit, ICTACT will help BPO
  Companies in
• Identifying appropriate Space in a right
  Institution
• Electricity
• Internet Connectivity
• Local Support
• Support in Recruitment
• Support in training the local resources
• Capital / Training Subsidy from Govt.

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The Value Proposition

• What you need to Do ?
• Create the IT Infrastructure required at the
  provided space
• Create initial set of Resources
• Start your business

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LET US BE A PART OF THE REVOLUTION
Corporate Interested in participating shall
contact Mr.B.Anbuthambi DGM Corporate
Government Initiatives, ICTACT anbu_at_ictact.in
044 4290 6800