The National Academy of Television Arts

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The National Academy of Television Arts
Sciences Advanced Media Committee

• Honors Excellence in Advanced Media Technology
  and Production.
• Over 4,200 industry professionals in the United
  States and Europe
• The most complete database of best practices
  individuals and organizations in the world.

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The National Academy of Media Arts Sciences

• Peer Group of The National Academy of Television
  Arts Sciences
• Bob Wright, Chairman
• Mission Education Industry Leadership

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October 12, 2005
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"Wonkavision ... my very latest and greatest
invention. Now, I suppose you all know how
ordinary television works. You photograph
something and then the photograph is split up
into millions of tiny pieces, and they go
whizzing through the air down to your TV set
where they're all put together again in the right
order. Willy Wonka, Charlie and the
Chocolate FactoryRoald Dahl, 1964
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Consumers Have Preferences
A continuum of user/viewer experiences from12
inch to 12 foot - content length plays a role
Video Snacks
Download to Own
Internet/Television
Phones PMDs
Computers
Television/Movies
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Online Video Content Sources
A continuum from professionally produced to
user generated reflects an explosive amount of
content
Professional
User Generated
Hybrid
What is professionally produced content?
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All Online Video Is Not Created Equal
A continuum from short form to long formusing
very different delivery and distribution
technologies
Video Snacks
Download to Own
Internet/Television
Streaming Media
Download To Own MPEG 4/H.264
Streaming Media Progressive Download
QuickTime Other Codecs
Windows Media
Flash Media Server
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Television makes a pretty good television
experience!
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How Content Makes Contact
Mesh Networks
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Apple TV

• One trick pony or proto-networked television?

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Big Media Value Chain
Mesh Networks
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Over The Top
Mesh Networks
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Current Paradigm

• One to Many -- fixed cost
• One to One -- variable cost
• How long will this last?

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Client/Server Network
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Peer-assisted Streaming Mesh Network
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February 17, 2009
The Transition From Analog To Digital Television
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Contact is King!
Wireless Broadband Cloud
Mesh Networks
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Things to think about ...

• 1. Metadata is probably more important than data
• 2. Video Snacking is not Television -- Online
  Video includes multiple art forms
• 3. Communities of interest and collaborative
  filtering enable automated discovery
• 4. Mash-ups change everything!
• 5. RSS may be the killer-app in video
  distribution
• 6. Commercial compression and transcoding tools
  that unify viewer experience are less than a year
  away.

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