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IHRA Hotel booking platform
Introduction to IHRA online booking platform project
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IHRA Hotel booking platform

• Summary
• Who are we Our Group
• IHRA Project
• Objectives
• Home page project
• The hotel website and booking engine
• Operating structure
• Conclusion Strategy
• References

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IHRA Hotel booking platform

• 1 WHO ARE WE - OUR GROUP
• Our group
• Group of companies owned by or close partner with
  the LG Finance Group
• Minerall Communication marketing
  communication company with a particular focus on
  SEO and website development dedicated to the
  tourism and hospitality industries
• Johnson Lewis financial consulting, fund
  raising and financing
• LG Finance equity investments, business
  consulting

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IHRA Hotel booking platform

• 2 IHRA PROJECT
• Initiated at the 49th annual IHRA congress
• held in Katmandu in November 2011
• Develop and operate an international Website and
  Booking Engine for hotel reservation
• Designed and created by the hoteliers for the
  hoteliers
• Bookings directly with hotels members
• Low commissions to recover for the finances
  invested

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IHRA Hotel booking platform

• 2 IHRA PROJECT
• Main features
• Available in ??English, French, Spanish,
  Chinese, Arabic languages
• A loyalty system to get freebies
• Global membership of national associations
  (IHRA), each national association providing its
  database
• Hotel apartments will also be included
• Automatic generation of mini-website for each
  hotel designed for internet booking

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IHRA Hotel booking platform

• 3 OBJECTIVES
• One major goal
• Increase in revenues and profitability for the
  whole hospitality industry

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IHRA Hotel booking platform

• 3 OBJECTIVES
• Targets
• A special focus on user-friendliness and
  effectiveness for the all chain
• SEO and search engines first page appearance
  for traffic
• User-friendliness for hotels clients and net
  surfers quick and easy booking process
• User-friendliness for members ease of
  management and administration
• Notoriety increased for IHRA, national
  associations and hotels

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IHRA Hotel booking platform

• 3 OBJECTIVES
• Targets
• Attractiveness for members
• Easier management of capacities and rates
• Easier administration (eg commissions follow-up,
  reconciliation and payment)
• Increased presence on the internet
• A tool for generating more business

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IHRA Hotel booking platform

• 3 OBJECTIVES
• Targets
• Attractiveness for net surfers
• A large, comprehensive and diversified offer
• User-friendliness
• Loyalty program
• Perception of the IHRA as a label for
  excellence and quality

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IHRA Hotel booking platform

• 4 Home page project

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IHRA Hotel booking platform

• 5 THE HOTEL WEBSITE AND BOOKING ENGINE
• The booking platform relies on a program whose
  purpose is to treat the whole process of booking
  all types of accommodation via the Internet.
• The booking Platform is made of three modules
•  

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IHRA Hotel booking platform

• 5 THE HOTEL WEBSITE AND BOOKING ENGINE
• SUMMARY
• It is the administrative interface of the Booking
  System
• Members details registration
• Charge the commissions generated
• Access to a set of tools for activity analysis

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IHRA Hotel booking platform

• 5 THE HOTEL WEBSITE AND BOOKING ENGINE
• Main functions
• Institutional Management in distributed hotels
  and / or members
• Activity report for each member
• Billing / Regularization
• Analysis Tools

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IHRA Hotel booking platform

• 5 THE HOTEL WEBSITE AND BOOKING ENGINE
• Dedicated and private area for each hotel
• Platform-Manager allows the manager of a
  registered hotel to access and update all
  information related to its business in real time
  and in full confidentiality (protected area,
  secure access).
• Platform-Manager can be set to allow for
  restricted access to management modules according
  to profiles

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IHRA Hotel booking platform

• 5 THE HOTEL WEBSITE AND BOOKING ENGINE
• Main functions
• Customized homepage displaying private
  information
• Description of the hotel
• Rates and stays Management
• Special offers Management
• Planning management
• Activity follow-up

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IHRA Hotel booking platform

• 5 THE HOTEL WEBSITE AND BOOKING ENGINE
• The intuitive interface for clients bookings
• The search engine Platform-Client offers several
  options to the Internet user
• The effectiveness and simplicity of the booking
  engine lead the Internet user through a 3-click
  booking process
• The Platform-Client interface offers other
  powerful and fundamental features

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IHRA Hotel booking platform

• 5 THE HOTEL WEBSITE AND BOOKING ENGINE
• Main functions
• Search for accommodation according to various
  criteria
• Choice of accomodation and securitised payment
• Quickbook
• Access to related services when selected (e.g.
  travels, cars rentals)
•  

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IHRA Hotel booking platform

• 6 Operating structure
• A dedicated structure will be set up to
  efficiently manage, run and maintain the platform.

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IHRA Hotel booking platform

• 7 CONCLUSION STRATEGY

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IHRA Hotel booking platform

• 7 CONCLUSION STRATEGY
• Current stage
• We advise IH RA to ensure the long-lasting
  success of this project by retaining control of
  its booking engine.
• We are therefore ready to transfer
• the mastering of the expertise required
• the knowledge of the appropriate technology
• the ability to maintain and develop the
  platform.
• With its experience and advice in tourism and
  hotel bookings (see references thereafter), our
  group is committed to successfully implement the
  methods and concepts presented in this document.

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IHRA Hotel booking platform

• 8 REFERENCES
• www.cote.azur.fr
• www.federal-hotel-tunisie.com

www.fr.federal-hotel.com
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IHRA Hotel booking platform

• 8 REFERENCES
• www.aux-antilles.fr www.cuisine-francaise.com

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IHRA Hotel booking platform

• Thank you for your attention