Title: British Motor Show
1Jim TyrrellManaging Director, Mitsubishi Motors
UK
- British Motor Show
- July 17, 2006
2Agenda
- 2000 2005 UK performance
- YTD 2006
- New L200
- British Motor Show highlights
- The future
3Since 2000 overall Mitsubishi performance has
been transformed
4The franchise has shown consistent growth in
both sales volumes
5And in combined car and pick-up retail market
share
6Sales growth has been predominantly retail
7We have dramatically increased our sales of
pick-ups
82000 2006 Parts sales (m) have more than
doubled
9The UKs 2nd fastest growing brand 2000-2005
102006 performance
11Passenger car market is down 4
12But the pick-up market is up 14
13Mitsubishis YTD sales are down
14However we have over 1,000 unfulfilled L200 orders
15And we are in a period of significant transition
16New L200
17The new L200 is a runaway success
18The L200 success story
- Over 1,500 customer orders before it had arrived
in dealer showrooms - Awards - Professional Van Light Truck
- - Commercial Fleet World
- Best residual values - Warrior holds 48 of its
value over 3 years compared to the Outlaws 41 - Retail pick-up segment share is now 51 YTD in a
segment that has grown 14 - The pre-2006 L200 continues to sell well
- Full year forecast of 12,000 new L200s and 5,000
pre-2006 models
19We have quickly regained pick-up segment
leadership
- Mitsubishi (51.5) and Nissan (33.5) have 85 of
the retail market
20We expect to recover lost sales in 2nd half of
2006 through L200 growth
21British Motor Show Highlights
22Lancer Evolution IX FQ-360 debut
23FQ-360 features
- Tuned for driveability 366bhp_at_6887rpm and 363lb
ft_at_3200rpm - Torque is 8lb ft more than the Evolution VIII
FQ-400 and is delivered 2200rpm lower down the
rev range - 0-60mph in an estimated 4.1 seconds
- Engine modified with high pressure fuel pump,
high flow catalytic converter reprogrammed ECU - Exterior enhancements unique five-spoke
speed-lined alloy wheels, carbon fibre front lip
spoiler and sharks tooth rear vortex generator - Priced at 35,504 OTR
24i
25i feasibility study
- Customers and dealers reacted very positively to
the car during its tour of urban dealers - The vehicle received a great
- deal of interest at Badminton
- Horse Trials
- Positive feedback from journalists
- at the SMMT test day
- On display at the British Motor Show
- to gauge wider public reaction
- Negotiations are in the final stages with MMC
26Our full product range will be on show
- L200 and Colt CZC will be prominent
- Mitsubishi will be aiming to sell cars from the
stand
27The future
28Mitsubishis future looks good
- Britains best selling pick-up for 2006 and
beyond - Highly motivated dealer network
- 2006 full year sales forecasted at around 39,000
- New products to be launched in next 18 months
- All new Outlander March 2007
- Revised Shogun April 2007
- Lancer Autumn 2007
- Lancer Evolution X October 2007
29All new Outlander March 2007
30Lancer Autumn 2007
31Lancer Evolution X October 2007
32(No Transcript)