The Future of Home Entertainment

1
The Future of Home Entertainment
By Scott Kipp
Author of
BROADBAND ENTERTAINMENT
2
What is Broadband?

• Over-the-air Broadcasts - Local
• The FCC assigned AM, FM, UHF, VHF, DTT
• Cable - Regional
• Started in the Rocky Mountains
• Satellite - Continental
• News Corp, Echostar, VOOM
• High Speed Internet - Global
• 250 M worldwide in April

DTT Digital Terrestrial Television
3
What is Broadband Entertainment?

• Great entertainment options for consumers
• Receive content from broadband sources
• Capture it with the latest storage devices
• Tivo or another Personal Video Recorder, DVD-R
• Distribute it over home networks and the Internet
• Consume it on big screens, with multiple speakers
  
• Control it with remotes, PDAs, PCs and gaming
  controllers

4
What Homes Look Like Today

• Set-top Box
• DVD Player
• VCR
• PVR
• Games
• Stereo
• Media
• Wires
• Remotes

PVR Personal Video Recorder
5
What Homes Will Look Like

• Entertainment
• Server
• HDTV
• FM
• WiFi
• Games
• Remote
• Surround Sound

6
(No Transcript)
7
Entertainment Server Contenders

• Multimedia PC - Media Center 2004
• Windows - HP, Gateway, Dell, Shuttle
• Linux Interact TV
• Set-top Box with PVR
• Digeo, Scientific Atlanta, Motorola
• Dish Network, DirecTV, VOOM
• Gaming Consoles
• Sonys PSX, PS3, PSP, Xbox 2 in 2005
• Personal Video Recorders
• Tivo, ReplayTV
• PSX - PlayStation X Crossover, PSP - P
  Portable

8
Four Factors
9
Bandwidth is Plentiful

• 70 M homes subscribe to Cable
• 50 million have analog - 57 channels -gt 285 Mbps
• 20 million have digital - 200 channels _at_ 5Mbps
  1 Gbps
• 21 M homes subscribe to DBS (Direct Broadcast
  Satellite)
• Echostar has 9 satellites with 16 or 32
  transponders
• DirecTV has 3 satellites with 16 transponders
• Voom has 39 HDTV channels 22 Spot beams in Ka
  and Ku bands
• 100s of Transponders _at_ 40 Mbps -gt 4 Gbps
• Digital TV at 19 Mbps reaches 99 of homes
• 50 of homes have over 8 channels - 152 Mbps
• Less than 1 million have DTV Tuners

10
Digital TV is more than HDTV

• Digital television (DTV) delivers 19 Mbps of data
  that is MPEG-2 encoded with
• High Definition Television (HDTV) -
  720 or 1,080 widescreen scan lines at 19 Mbps
• Standard Definition Television (SDTV) -Normal TV
  _at_ 2-5 Mbps with 480 scan lines
• Enhanced Definition Television (EDTV) - DVD
  quality at 4-10 Mbps with 480 scan lines

11
TV vs HDTV
TV 480 Scan lines
Input Signal VHS NTSC SDTV EDTV
DVD Horizontal Pixels 320 440
640 708 720
480i 480p
12
Relative Picture Size at Same Clarity
VHS 13 43
HDTV 720 46 169
NTSC 17 43
SDTV 25 43
HDTV 1080 69 169
EDTV/DVD 28 169
13
Personalized Bandwidth Increasing

• Video-on Demand is personal bandwidth
• Over 23 M US Broadband Subscribers in 2003
• Cable Modems - 15 M _at_ 1 Mbps
• DSL Modems - 5 M _at_ 500 kbps
• Broadband Wireless - 1.3 M _at_ 1 Mbps
• Two-way Satellite - 1.6 M _at_ 200 kbps
• Fiber-to-the-home - 150,000 _at_ 10 Mbps
• Total Bandwidth deliverable to home at 1 Mbps -
  11 GB/day

14
What will 10 GB of data give you?

• You could download one of these everyday at 1
  Mbps
• 2,780 hours of voice _at_ 8 kbps
• 170 hours of MP3 stereo at 128 kbps
• 50 hours of Dolby Digital 5.1 Surround at 448
  kbps
• 10 hours of MPEG-2 SDTV _at_ 2.2 Mbps
• 24 hours of MPEG-4 SDTV _at_ 900 kbps
• 1.2 hour of MPEG-2 HDTV _at_ 19 Mbps
• 3.2 hours of MPEG-4 HDTV _at_ 7 Mbps
• Or Windows Media 9 or Real 10

15
Impressive Compression
H.264 Windows Media 9 Real 10
Figure 1-2
16
How do you store it?
17
Disk Drives

• LaCie is selling an external 1 TB disk Drive
• Areal Density increasing 60 -100 / year
• Doubles every 12- 18 months above Moores Law
• Will soon go from longitudinal recording to
  perpendicular recording to pack more data on each
  platter

Figure 4-3
18
CD - DVD - Blu-Ray

• Three generations of optical discs
• CD - 650 MB Stereo
• DVD - 4.7 and 8.5 GB EDTV and Surround
• Blu-ray - 23-27 GB HDTV and Surround
• 12 Million DVDs/day are shipped in US
• Since most feature films are 8.5 GB, thats 10
  PB/day - Broadband American Style
• The Internet is only delivering about 3 PB/day
  globally

Figure 4-2
19
Which HDTV Disc?

• High Definition discs have three contenders
• Blu-ray Sony, Philips, Samsung, Sharp HP, LG
  already shipping writable versions in Japan
• HD-DVD Toshiba, NEC, DVD Forum
• Enhanced Video Disc EVD Chinese Manufacturers
  want to avoid the 9 in royalties paid for each
  DVD player
• Hollywood may decide since its up to them to
  make the content

20
Home Networking

• WiFi
• Coax
• Power
• Twisted Pair
• Cat-5, 6, 6
• Unlicensed Spectrum

Figure 9-1
21
Great Business Opportunity

• Provide an entertainment service that collects
  content from
• Over-the-Air broadcasts, cable or satellite
• Internet downloads Push and Pull
• CD, DVD and Blu-ray by mail
• Entertainment server is easy-to-use, orders or
  records content around the clock
• Delivers content throughout the home with WiFi
  and FM

22
Biggest Obstacle to BE

• Not technology
• Its business models that overcome Digital Rights
  Management problems
• Provides security for the content owners
• Provides value for the consumer
• Easy-to-use and powerful
• Adds to the capabilities of the user
• Not Digital Restriction Management

23
To Summarize

• Bandwidth, Storage, Compression and Processing
  lead to Broadband Entertainment
• The best freedom is when you have the content
  cached at your home - on a DVD or Disk Drive
• Broadband Entertainment is all about enjoying
  content you want, when you want, how you want