Presented By: Seema Esteves

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• Presented By Seema Esteves
• November 24th, 2005

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• Who We Are
• Incorporated in 1996
• Founded by Seema Esteves, President
• 15 years experience in IT and Wireless
• Author of Maximizing Your BlackBerry
• RIM Alliance Partner

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• What We Do
• BlackBerry End User Training
• Wireless Consulting
• Project Management

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• End User Training
• 2 hour hands on training session
• Small class sizes 6-8 people maximum
• Training performed at customer site
• Benefits
• Increase user adoption productivity
• Relieve IT department/ help desk staff

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• Wireless Consulting
• Develop business objectives challenges
• Build revise wireless strategies/plans
• Engage negotiate with strategic business
  partners
• Benefits
• Help keep companies focused
• Training related knowledge provides significant
  value
• Provide cost savings resulting in higher ROI

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• Project Management
• Responsible for project plan and all deliverables
• Act as liaison with carrier, dealer, developers
  etc.
• Act as the go to for any information related to
  the project
• Benefits
• Faster rollout/deployment
• Create a single point of contact
• Increase customer ROI
• Provide post project support

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• Who Our Customers Are
• IBM
• Rogers Wireless
• Research In Motion
• Genpharm Pharmaceuticals
• Gennium Pharma
• Unipharm Wholesale Drugs
• Evans Martins

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• Case Study
• Customer
• Genpharm Pharmaceutical Toronto, Ontario
• The 2nd largest generic drug manufacturer in
  Canada.
• Objective
• To provide access to patient information to
  mobile health
• care providers in a secure, real time
  environment.

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• Challenges
• To comply with government security/privacy act
  regulations.
• Select a device that has the capability of
  downloading data to allow health care providers
  the ability to work in an offline mode.
• A device that has sufficient battery life to last
  at least 10 hours without having to recharge it.
• To find a software application that closely
  resembles the web version which is currently
  available to customers and is user friendly.
• To deploy the solution relatively quickly,
  painlessly and cost effectively.
• Create a marketing program to include training
  and curriculum that shows customers how this
  solution can improve their productivity.

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• Solution
• BlackBerry Solution consisting of a BlackBerry
  Enterprise Server using mDB from mBiztech with
  minor customization.
• Provide customized training and curriculum
  specific to BlackBerry and the mDB application.
• Benefits
• Health care providers are able to provide an
  increased level of patient care.
• HCP have access to real time patient records
  while out of the office or hospital.
• HCP enjoy all other benefits of BlackBerry ie
  email, telephone, calendar in one device.
• Genpharm provides value add to their customers
  resulting in increased sales and market share.