Ronnette Lucraft

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Ronnette Lucraft Commercial Director BECOMING AN
NHS FOUNDATION TRUST
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LOOKING FORWARD - OUR PRIORITIES

• Application to become a Foundation Trust
• We have 3 key priorities for the next 5 years
• To improve our core service, adapting it to meet
  the future needs of patients and the NHS
• To develop new services with and for other NHS
  organisations to meet current and future health
  challenges
• To be a better partner to other NHS organisations

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WHY WE WANT TO BE A FOUNDATION TRUST

• Foundation Trust status
• Support us to achieve our strategic goals
• Adopt a broader, more outward looking approach
• Help us to work more closely with NHS and social
  care organisations
• Opportunity for live and dynamic dialogue with
  our users and public members to improve the
  services we offer
• Ensure we involve our staff in what we do
• WE WANT AND VALUE YOUR VIEWS AND INPUTS TO OUR
  APPLICATION

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STRATEGIC GOALS AND OBJECTIVES
E-health Leadership
Talent
Efficiency
To attain best in class levels of operating
efficiency allowing us to offer value for money
to our customers
To develop the skills and knowledge of the
organisation and build staff commitment
To achieve pre-eminence in chosen areas of
e-health through integrating our multi-channel
capabilities
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STRATEGIC GOALS AND OBJECTIVES
Health Improvement
Customer Focus
User Experience
To understand our customers and work to fulfil
their needs through developing services that
utilise national capabilities at a local level
To continuously improve user experience, driven
by their needs to generate professional and
appropriate responses
To empower people to make informed decisions
(/choices) and improve overall health outcomes
E-health Leadership
Talent
Efficiency
To attain best in class levels of operating
efficiency allowing us to offer value for money
to our customers
To develop the skills and knowledge of the
organisation and build staff commitment
To achieve pre-eminence in chosen areas of
e-health through integrating our multi-channel
capabilities
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STRATEGIC GOALS AND OBJECTIVES
Growth
Financial Health
To increase revenues from contestable markets and
grow core service contact volumes
To generate a surplus for re-investment
Health Improvement
Customer Focus
User Experience
To understand our customers and work to fulfil
their needs through developing services that
utilise national capabilities at a local level
To continuously improve user experience, driven
by their needs to generate professional and
appropriate responses
To empower people to make informed decisions
(/choices) and improve overall health outcomes
E-health Leadership
Talent
Efficiency
To attain best in class levels of operating
efficiency allowing us to offer value for money
to our customers
To develop the skills and knowledge of the
organisation and build staff commitment
To achieve pre-eminence in chosen areas of
e-health through integrating our multi-channel
capabilities
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GOVERNANCE

• We propose having
• A Board of Directors
• Members, made up of the public and staff
• A Council of Governors, made up of
• 15 elected public governors
• 4 elected staff governors
• 10 appointed stakeholder governors

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STAKEHOLDER GOVERNORS
We propose 10 stakeholder governors from the
following organisations

• Two patients organisations
• The Royal College of General Practitioners
• A PCT
• One Strategic Health Authority
• An Acute/Foundation Trust
• The Local Government Association
• The NHS Confederation
• The NHS Alliance
• The Department of Health

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GIVING US YOUR VIEWS

• Our consultation runs from 10th December 2007 to
  31st March 2008 we want your views!
• Were consulting on our plans to become an NHS
  Foundation Trust, not whether we should apply or
  not
• Give us your views online at www.nhsdirect.nhs.uk/
  foundationtrust
• or ask me for a feedback form
• Or talk to any of us today

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BECOMING A MEMBER

• We want you to be involved in how NHS Direct is
  run
• Sign up as a public member at www.nhsdirect.nhs.uk
  /foundationtrust
• or ask me for an application form
• Tell your colleagues, family and friends about
  how they can also become a member too!