Title: Population An Introduction to Concepts and Issues
1Population An Introduction to Concepts and
Issues
2Part One
- A Demographic Perspective
3Part Outline
- 1 Introduction to Demography
- 2 Global Population Trends
- 3 Demographic Perspectives
- 4 Demographic Data
4Chapter 1
- Introduction to Demography
5Chapter Outline
- What Is Demography?
- Why Is Demography Important?
- How Will You Use This Information?
6What is Demography?
- The scientific study of human population.
- Concerned with
- Population size
- Population growth or decline
- Population processes
- Population distribution
- Population structure
- Population characteristics
7The Past Is a Foreign Country
1900 2000
World population (billions) 1.6 6.1
U.S. population (millions) 76 281
U.S. percent of world total 4.8 4.6
Life expectancy 47 77
Children per woman 3.5 2.1
8The Past Is a Foreign Country
1900 2000
U.S. Population
Immigrants from Italy (19001910) (19902000) 2 million 63,000
Immigrants from Mexico (19001910) (19902000) 50,000 2.2 million
foreign-born 13.6 11.1
urban 40 80
9The Past Is a Foreign Country
1900 2000
U.S. Population
Number of passenger cars 8,000 130 million
of population under 15 34.4 21.4
of population 65 4.1 12.4
Average persons per household 4.76 2.59
high school graduates 10 80
10Why is Demography Important?
- Global issues that have important demographic
components include - Terrorism and regional conflict
- Violence in sub-Saharan Africa
- The backlash against immigrants
- Globalization
- The degradation of the environment
11Degradation of the Environment
- Every person added to the population requires
energy to prepare food, to provide clothing and
shelter, and to fuel economic life. - More than half a billion people face water
scarcity. - Two to three billion live in areas that are
water-stressed.
12Demographics of Politics
- The Census of Population provides data for the
apportionment of seats in the House of
Representatives. - Legislators ask questions about how population
influences the programs - Will increase in the older population bankrupt
the Social Security system? - Would federal subsidies to inner-city areas help
lower the unemployment rate?
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14Demographics of Social Planning
- Local agencies use demographics to plan for
services for their communities. - Sickness and health are affected by
sociodemographic characteristics and the demand
for services shifts with demographic trends.
15Births and Selected Age Groups in the United
States
16Marketing Demographics
- Segmenting markets - tailoring products and
services to a specific demographic group - Targeting - aiming the advertising of a product
or service to a specific demographic group - Cluster marketing relates demographic information
about people to information about where they live.
17Business Demographics
- Demographics are an important component of site
selection for many businesses. - Investors use demographics to find areas of
potential market growth. - Human resource managers use demographics to
increase their awareness of the special qualities
and needs among their present and prospective
employees.