The Paradigm shift

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The Paradigm shift
Examples of Good and Bad Design CEP 817 Module
6 Middle of the Road Not Taken Carolyn Adler,
Sarah Beery, Penny Bradley, Debby Mitteer

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Transitional Page
Example 1 Shoes for Barbie BAD DESIGN
Shoes for Mattels signature doll, Barbie. This
picture represents one example, but the ideas
expressed herein can apply to most Barbie shoe
types. These shoes are, naturally, made to fit
the dolls feet, making them very tiny. While the
shoes are look fabulous, their design is flawed,
as the shoes come off of Barbies little feet
very easily. When this happens, the shoes are
easily lost, and when the shoes are lost, we are
left with
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Example 1 Continued
Sad children and dolls with bare feet! Mattel
didnt think about their audience (4 to 8
year-old girls) when designing this aspect of
their most famous toy. There has to be another
way! Dolls need to accessorize perfectly with
their outfits, and that includes a stylin pair
of shoes. Enter the shoe revolution
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Example 2 Shoes for Bratz dollsGOOD DESIGN
Instead of just having a little tiny shoe, the
entire foot of the Bratz doll comes off, and is
about five times the size of the Barbies
shoe. While it looks sort of frightening to see a
doll with no feet whatsoever, the practicality of
this design wins out. (It is, of course, still
possible to lose these shoes, but hopefully not
as probable.)
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Example 3 The Tacoma Narrows Bridge BAD
DESIGN
After being open to traffic for only a few months
in 1940, this suspension bridge collapsed due to
wind-induced vibrations. Some part of the design
could have been thought through more carefully
before this structure was built and used!
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Example 4 The Golden Gate BridgeGOOD DESIGN
Since the bridges opening in 1937, it has only
closed three times due to severe weather
conditions. With a great design behind it,
this bridge was built to withstand the test of
time, traffic and weather.
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Example 5 CraigslistBAD DESIGN
Craigslist, a non-commercial community bulletin
board with classifieds, discussion forums and
more, is an example of poor design. There is too
much information on one page, and this
information is all text. It is a bit confusing
to navigate. This design could use some serious
help!
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Example 6 Travel.Michigan.org GOOD DESIGN
The events section on Travel.Michigan.org,
chronicles events that are available in
Michigan. It does not offer all of the same
information as craigslist, however, the page is
much more easily navigable. What are your
thoughts on a comparison between the two, design
wise?
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Example 7 Computer Lab BAD DESIGN
This is a picture of a middle school computer
lab. The chairs are on wheels, causing the
cords to get pulled out often.
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Example 8 Home Ec. Classroom BAD DESIGN
This is the sink in the classroom of a Home Ec.
class. The designers ran out of wire, so they
put the electrical outlet right above the
sink. Not a good plan!
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Example 9 Flash With Sliding Doors BAD DESIGN
Vincent Flanders, the author of this site, is a
webpage design author who is giving examples of
bad design. (Screenshot Next Slide) http//www.web
pagesthatsuck.com/stupid-versions-of-the-home-page
.html For Further Examples of Bad Design and
Explanations of Improvements See http//www.webpa
gesthatsuck.com/suckframe.htm
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Example 9 Flash Continued BAD DESIGN

• The user is captivated by the moving pictures not
  the text and the information being offered to the
  user.
• Hard to read and has a long loading time.
• Tiny font and blurred text is hard to read.
• Bar with title of section cuts through the text
  making it unreadable.
• The bar at the bottom of the page allows you to
  mess with your eyes by moving the sliding door
  and has no purpose for promoting the company.
• The music is unnecessary and will further bog
  down the sites loading time.

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Example 10 Traffic Light BAD DESIGN
Situation Imagine you are approaching this
intersection in your car. There is a traffic
light and you can only turn left or right because
going straight puts you into a parking lot.
The lower traffic light has a green arrow that
allows you to turn right without stopping. A no
turn on red sign is located on the right hand
curb of the road that you are currently on facing
the light. If you intend on turning right can you
turn?
As people approach this type of light, they
usually stop at the light and then turn right if
they see the green arrow, but can be seen
sheepishly looking in their rear view mirror to
see if anyone noticed that they stopped
unnecessarily or cringe as they notice the arrow
through the honking of knowledgeable drivers.
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Example 10 Traffic Light Continued BAD DESIGN
Problems First The green arrow is not located
near the visible red light above the road as on
most traffic lights, causing drivers to react
first to the red light and stop. Second The
sign located on right hand curb of the road the
driver is facing the light on says no turn on red
and the driver can clearly see a red light.
Third There are two red lights showing on the
light pole when only one light is necessary to
get the one lane of traffic flowing this
direction to stop. Suggestion Use only one
light for this road that has a red, yellow,
green, and green arrow for turning right that is
located on the pole above the road so that it is
easily visible for drivers.
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