Go Local!

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Go Local!

• Health Information Products Unit
• Reference and Web Services Section
• Public Services Division
• National Library of Medicine
• National Institutes of Health
• Health Human Services
• May 18, 2005

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Agenda

• Welcome and Introduction Joyce Backus
• Project Overview and Update Lori Klein, Naomi
  Miller
• Reports from current participants
• Wyoming Health Scout Jenny Garcia
• Alabama Health InfoNet Justin Robertson and Lee
  Vucovich
• IN Health Connect Peggy Richwine and Lauren
  Rider
• NC Health Info Christie Silbajoris
• Missouri Community Connection Barb Jones and
  Deborah Ward
• Questions

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Example - Breast Cancer

• Services Go Local
• Health screening services
• Cancer care facilities
• Support groups
• Exercise and yoga classes
• Providers of wigs and prostheses
• Oncologists

• Health info - MedlinePlus
• NIH consumer literature
• News
• Symptoms, Treatment, Coping
• MEDLINE search
• ClinicalTrials.gov search
• Genetics Home Reference links

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Go Local approval process

• Area submits proposal to Associate Director of
  RML
• RML forwards proposal to NLM after considering
• Does proposal meet guidelines?
• Other proposals from overlapping area?
• NLM accepts or requests clarifications

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Proposal considerations

• Does area have
• An institutional commitment to create and
  continue the site?
• At least a half-time salaried person to
  coordinate the project?
• Staff to do outreach and publicity?
• Staff to index and maintain the local records
  with the vocabulary and geographic mapping?
• Staff to handle customer questions?
• An existing Web site or database to serve as a
  starting point?

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how Me the Money

• One-time funding of up to 25,000 per project are
  available from NN/LM for
• NN/LM Full Members
• NN/LM Affiliate Members must
• Partner with a Full Member, or
• Have a health sciences librarian working on the
  project.
• Funding requests must follow, or be accompanied
  by, a full Go Local proposal

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Use funds for.

• Programming and computer support for mapping of
  an already existing system to MedlinePlus
  (Missouri model).
• Selection and entering of materials into NLM or
  locally hosted database, including personnel
  costs, excluding half-time staff requirements, to
  perform these activities such as consultants,
  administrative support staff, selectors, etc.
• Outreach and promotion including personnel and
  travel costs to perform these activities.
• Supplies and communications costs.

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What doesnt the money fund?

• Half-time salaried coordinator
• Creating a local database (though they can be
  used to help link an existing local database)

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One portal, two models

• NLM-hosted
• Recommended for areas that have no pre-existing
  databases for local services
• Locally hosted
• Used by areas that already have well-developed
  Web sites and programming support

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Go Local Responsibilities NLM-hosted Locally hosted
Project manager Local Local
Collect, index, maintain local services info Local Local
Outreach promotion Local Local
Customer service Local Local
Quarterly reports to NLM, RML Local Local
Web servers, content management system NLM Local
Services vocabulary mgt NLM Local
Map M to/from local vocabulary NLM Local
Geography, mapping, zip code lookup NLM Local
Reports statistics NLM Local
Web accessibility, usability NLM Local
Search software NLM Local
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Where we are today

• Areas underway
• NLM Hosted
• Alabama
• Arizona
• Delaware
• Maryland
• Michigan
• Nevada
• OhioSoutheast
• TexasEast Texas
• TexasGulf Coast
• Tribal Four Corners
• Utah
• Wyoming
• Locally Hosted
• CaliforniaLA County
• South Carolina
• Pending Alaska

• Available through MedlinePlus
• NLM Hosted
• Indiana
• Massachusetts
• Locally Hosted
• North Carolina
• Missouri
• TexasSouth

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Creating an NLM-hosted sitestep by step

• Go Local Area
• Map options
• Customization
• Records
• Previews
• Testing
• Release!
• Searching for local information from MedlinePlus

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NLM creates Go Local Area
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NLM adds map and image map information
In this case, the image map information lists
coordinates for every county.
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The local area creates accounts
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Local staff create records

• Name, address, phone number, URL, zip code
• Optional description of services
• Service area mapping (not shown)

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Local staff create records (contd)

• Site indexing for
• Local service terms
• Associated topics

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NLM maintains the vocabulary
Mappings for Adult Day Care Services Go Local
input system
Mappings for Alzheimers Disease MedlinePlus
input system
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Area can customize its site
Each area can customize its headers, footers,
contact us page, about us page, and home page.
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Default header customization module
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Preview the pages
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Release!
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Patients and families Go Local

• Your mother and sister live in Indiana. Your
  sister tells you that your mother has just been
  diagnosed with Alzheimers Disease. You go to
  MedlinePlus to find information about the
  disease.
• You want to find services that will be available
  to help with your mothers care.
• On right side of Alzheimers Disease health topic
  page is link to Go Local. You choose Indiana.

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Services for Alzheimers Disease

• You go from MedlinePlus to Services for
  Alzheimers Disease in Indiana.
• Find your area by selecting from the map,
  selecting from a list of counties, or from a list
  of cities. You can also find services within a
  specified distance of a zip code.

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List of services for Alzheimers Disease in zip
46219
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Go Local todayand tomorrow
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For non-participating areas

• Clicking on a non-participating state from the
  national Go Local map takes you to the American
  Hospital Association directory for that state.

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Go Local Information

• Go Local Information on MedlinePlus
• http//www.nlm.nih.gov/medlineplus/golocalresource
  s.html
• Includes links to the
• Participation guidelines
• Web based Go Local manual
• Go Local participants discussion list