Simplifying Business Decision Systems MapIt: Why you Should Care

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Simplifying Business Decision SystemsMapIt Why
you Should Care
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Speakers

• Robert D. McGovern is the Director of Delivery at
  Denvers Idea Integration branch.
• Rob joined Idea with a consulting background
  focusing on providing Business Intelligence,
  Collaboration and Visualization solutions to
  Fortune 500 clients.  With a focus on solving
  business problems through innovative use of
  technology, Rob has widely recognized industry
  expertise as a published author of books on
  software development and SharePoint, as well as
  gaining Microsoft MVP status in the Virtual Earth
  area.
• Vince A Rosales is the Senior Vice President of
  Denvers Idea Integration branch.
• Vince joined Idea in 1992 and provided the core
  foundation for what became the Geospatial
  Services practice.  His 30 year career in
  delivering Business Solutions leveraging
  Information Technology is a contributor to Idea
  Integrations record of success.

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Decision Systems

• Discover business intelligence
• Derive decision support systems
• Implement business decisions

Facts Analysis Creativity Action
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From Fact to Action
Refine Data, Model, Metrics
Business Data
Formatted Reports
Data Processing
Decision Process
Analysis Model
Business Action
Processed Data
Metrics and Metadata
Creative Input
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The Challenge

• Minimize the decision process
• Stop generating output you dont look at

Formatted Reports
Data Processing
Decision Process
Processed Data
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What If We

• Focus our efforts through visualization
• Link data through geography
• Shortcut the analysis process
• Break out of the analysis loop

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Poll

• What are you thinking?
• On target. I live in a world of spreadsheets.
• Too much data. I live in a world of analysis
  paralysis.
• Make it simple. Tell me more!
• Im skeptical. But tell me more!

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How It Works
Formatted Reports
Add Geography
Data Processing
Decision Process
Visualization
Data
Processed Data
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What Does MapIt Give Me?

• Easily relate data sets by geometry
• See data referenced to a map
• Many points for integration
• Flexible approaches to decision making

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Poll

• What do you care about?
• Empowering business users
• Reducing development costs
• Removing integration headaches
• Quickly accessing geographic data
• All of the above

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Making the Picture Matter

• The greatest value of a picture is when it forces
  us to notice what we never expected to see.
• -John Tukey

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Its All About the Data
Service Layer
Download
Download
Add Geography
View
Public Data
Your Business Data
MapIt Data
Your Geographic Data
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The MapIt Integration Toolbox
Other Data Consumers
Other Data Sources
SQL Server 2008
Spatial Data Assistant
Source Data
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Poll

• Now what are you thinking?
• Ideas are flowing, need help to vet approach.
• Definite possibilities, but I need the technical
  details.
• Id be interested in a proof of concept.
• Id like a one on one QA session.

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QA

• MapIt_at_idea.com
• www.idea.com
• www.esri.com/mapit
• To evaluate MapIt http//www.esri.com/software/ma
  pit/evaluate.html
• www.microsoft.com/maps