WHO European Ministerial Conference on Couteracting Obesity

1
About Shape Up
2
Shape Up in a nutshell - I

• Background
• Obesity among young people
• - increasing in Europe
• Health campaigns and health education
• - not efficient
• Collaboration between schools and the community
• - a lot of hidden and unused potentials
• International collaboration
• - lot of hidden and unused potentials

3
Shape Up in a nutshell - II

• A project covering
• all E.U. Member States
• based on an innovatory
• method that empowers
• children in 26 cities
• to influence the
• determinants
• of child obesity

4
Determinants and actions
5
What influence eating patterns?
6
What influence eating patterns? Childrens views
7
Physical activityDeterminants?
8
What influence body movement patterns?Childrens
views
9
Models of collaboration
10
Collaboration between school and community
challenges and barriers

• Changes are often defined by external actors from
  the local community schools/students are viewed
  as means
• Lack of skills needed by teachers to integrate
  participation, authentic actions and
  collaboration in education?
• Lack of preparation of pupils to go out in the
  community?
• Lack of preparation of the community for
  acting pupils?
• Lack of joint language between main collaboration
  partners (teachers, key community people,
  parents) (e.g. Shape Up philosophy and values)

11

12
Participation forms and fields
13
Realistic Evaluation

• Contexts - Mechanisms - Outcomes
• What works, for whom, and under what
  circumstances?

14
Methods

• 72 pages Methodological Guidebook in all E.U.
  languages
• All types of local material for the cities,
  schools, teachers, parents and children

15
Training

• Enabled all participants representing 17 cities
  to meet and work together jointly with the
  competence centres
• Helped the partners to evaluate facilitators and
  coordinators needs
• Participants got acquainted, exchanged ideas and
  shared experience/knowledge
• Three regional meetings Northern Europe,
  Southern Europe and Central Europe
• Local staff trained on how to engage local
  promoting groups, train the teachers, use the
  evaluation tools and implement the project

16
Cities and schools

• Participating schools
• All participating cities have selected at least
  three schools.
• They have already informed them about the
  project and started discussing about its
  implementation and to train the teachers.
• Local Promoting Groups
• In each city, the members of the local promoting
  groups are all identified and introduced into the
  project.
• Shape Up Staff
• A local coordinator and a local facilitator work
  in each city.

17
Shape Up Portal
18
School Twinning
19
Partners
Shape Up is a European project supported by the
European Commission - Directorate General for
Health and Consumer Affairs. The 26
participating cities bring their own funding to
the project. The competence centres (P.A.U.
Education, the Danish University of Education,
Schulen-ans-Netz, the University of Hull and
ABCittà) are also direct contributors. In
addition, Shape Up is supported in part by a
grant from Kraft Cares, the community partnership
programme of Kraft Foods.