Transforming Irish Industry

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Transforming Irish Industry

• Enterprise Ireland Strategy 2005-2007

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Enterprise Ireland Mission

• To accelerate the development of world-class
  Irish companies
• to achieve strong positions in global markets
  resulting in
• increased national and regional prosperity

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Transforming Irish Industry - A New Business
Environment

• Transforming Irish companies into businesses that
  are
• Market focused
• Innovation driven
• Export marketing success depends on companies
  adopting a new business model

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Sustainable Business Model Determining
Success in Export Markets
Market Knowledge
Export Sales/ Internationalisation
Innovation
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Enterprise Ireland Vision
Transformed Irish Enterprise Sector

• Hotspot for new product and service innovations
• Market Knowledge and Innovation will characterise
  company formation and competitive
  differentiation
• Superbly positioned in key emerging growth
  sectors
• SMEs of scale and globally competitive

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Enterprise Ireland Vision
Transformed Irish Enterprise Sector

• World-class technology commercialisation
• Highly skilled innovative, customer driven
  management teams
• Superbly positioned in key emerging growth
  sectors
• Cadre of large indigenous companies competing
  worldwide

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Core Focus

• Internationalisation and export growth
• Industry led research and innovation
• Assisting SMEs to achieve scale
• Increase number of High Potential Start Ups
  (HPSUs)

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Measuring Success Key Targets

• 3 billion new export sales over the next 3 years
• Double to 1,050 the number of firms engaged in
  meaningful RD by 2010
• Support the creation of 200 new High Potential
  Start-Up (HPSU) companies nationwide by year end
  2007
• Implement productivity and competitiveness
  improvement projects in 300 firms by year end
  2007

In excess of 100,000
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• The outcome of Enterprise Irelands overall
  strategy will be to maximise export sales through
  the utilisation of applied research, technology
  and innovation while ensuring economic
  development is achieved in a regionally balanced
  manner.
• Enterprise Irelands strategy will continue to
  evolve to anticipate and meet the changing needs
  of our clients in the future

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Achieving our Vision
Internationalisation and Export Growth

• Help clients to win sales in key target sectors
• Establish market presence overseas
• Strengthen international sales impact of client
  firms
• Build international mentor network of external
  market experts
• Target global corporations as investors and
  partners for Irish firms
• Address existing sales and skills gaps
• Provide actionable market intelligence

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Achieving Our Vision
Industry Led Research and Innovation

• Industry led research agenda
• Drive in-company RD activity
• Support industry at regional level by working
  closely with Institutes of Technology and
  Universities
• Maximise commercialisation opportunities for
  industry
• Develop technology collaboration centres
• Maximise collaboration with international
  technology initiatives

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Regional Development
Unleashing Entrepreneurship Focus on Existing
Client Development
Webworks
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Going for Growth from Start-ups to
Global Companies of Scale

• HPSUs
• Maximise the number of start-ups with high growth
  potential
• Early stage intensive assistance
• Building management/skills capability
• Developing Companies to Scale - Achieving Sales
  over 20m
• Dedicated teams working with SMEs
• Maximise growth opportunities with client
  companies

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Enhancing Management Capabilities

• Build critical business and technology skills in
  client companies.
• Management skills
• Sales and marketing skills
• Technology and innovation skills
• International Sales and Marketing Skills pilot
  programme
• Develop new international mentor network

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Productivity Improvement
Fund

• Increasing competitiveness of Irish companies
  through investment in new technology and training
• Helping Irish companies achieve greater
  competitiveness by improving their export
  potential
• Activities covered by the fund include
• Capital investment
• Technology acquisition
• Management and staff training

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Productivity Improvement Fund

• For more details visit
• www.enterprise-ireland.com/growfinance
• Application forms available from
• www.enterprise-ireland.com/grantforms