The Cascade Agenda:

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• The Cascade Agenda
• A New Model for Land Conservation
• Northcoast Regional Land Trust
• May 23, 2008
• John Howell
• Board Member
• Cascade Land Conservancy

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Our Regions Roots

• Farming, forestry and fishing have defined this
  region for over 100 years.

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Strong Connections to the Land

• Strong cultural and historical tie between
  community and land has created respect and
  admiration for our natural landscapes.

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• Todays Economy
• 1.5 million jobs in five-county region
• Diversified economic base for three western
  counties
• Manufacturing (Boeing)
• High tech industries (Microsoft, Real Networks,
  bio tech)
• Services (Nordstrom, Starbucks)
• International trade (Ports of Seattle, Tacoma and
  Everett)
• Tourism (travel to Northwest locations, Alaska,
  Asia)
• Forest products (Weyerhaeuser)
• Economic base for Kittitas County
• Government (Central Washington University)
• Agriculture (Timothy hay, cereal grain,
  livestock)
• Natural resource extraction (timber and mining)

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• Government
• 369 municipalities, ports and taxing districts
• 86 cities and towns
• 60 school districts
• 6 universities and colleges 12 community
  colleges

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About the Cascade Land Conservancy

• Established in 1989
• Operates in five counties
• 50 staff
• Net Worth 30M including protected lands

Mission To protect our region's wild and open
space lands to sustain the natural beauty and
health of the environment, now and for
generations to come.
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Conservation Transactions
Conserved nearly 150,000 acres relying on market
based strategies.
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Organization
Our Scope
ConservationTransactions
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DIALOGUES
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The Cascade Dialogues Approach

• Looking back
• Celebrating the legacy of the 100 year old
  Olmstead Plan
• Looking long
• 100 years forward
• Thinking broad
• Sustain a strong regional economy
• Promote livable communities
• Ensure healthy ecosystems

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The Cascade Dialogues Approach Creating a Big
Tent

• A broad coalition of
• Business leaders
• Tribal leaders
• Government representatives
• Environmental advocates
• Community stakeholders
• Civic leaders

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The Cascade Dialogues Approach

• Public Involvement
• Conversations with 3,500 stakeholders
• Involvement of 460 classrooms
• Technical working groups with more than 150
  scientists, economists and practitioners
• Elected Leadership
• Engagement of over 100 municipalities and
  governmental entities
• Steering Committee
• 50 civic, business, and environmental leaders

The Cascade Dialogues
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Our Challenge

• Regions population could double in a century
• Increasing by as much as 3.5 million or 6
  Seattles
• The growth will occur in a changing world

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Our Greatest Challenge

• We are at a critical moment growth puts
  pressures on our limited land base

Do we want to be LA?
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Kittitas County
Pierce County
Tacoma
King County
Seattle
Snohomish County
Everett
Current Land Use
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Kittitas County
Pierce County
Tacoma
King County
Seattle
Snohomish County
Everett
2100 FUTURE if Built-out at Current Densities
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Kittitas County
Pierce County
Tacoma
King County
Seattle
Snohomish County
Everett
2100 Planning FUTURE
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New Map1
Tacoma
Puget Sound
Puyallup River
Prime Farmland
Pierce County Farmland Today
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New Map2
Tacoma
Puget Sound
Puyallup River
Prime Farmland?
Pierce County Built Out to Current Zoning
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New Map3
Tacoma
Puget Sound
Puyallup River
Risk if Farming Goes Away
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The Cascade Agenda Enhancing our communities
and natural surroundings that make the Pacific
Northwest the best place to live.
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The Cascade Agenda Approach

• A 100 year vision that will inspire
• A 100 year plan with strategies to achieve that
  vision

• Cascades that inspire us
• High mountains
• Foothills
• Waters that sustain us
• Nearshore and estuary
• Riparian and watershed
• Communities that define us
• Farms
• Recreation
• Built Environment

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Cascades that inspire us

• High mountains
• Foothills

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Cascades Goals

• Conserve 93 of private working forests 777,000
  acres
• Preserve additional 5 48,000 acres
• Maintain Public Forest 2.3 million acres
• Retain all Preserve lands
• Retain most Timber lands
• Shift 2 to Preserve status
• Provide sufficient timber to support several
  mills
• Land area could produce 300-350 mmbf annually

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Communities that define us

• Farms
• Recreation

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Farms Goals

• Conserve 85 of current agricultural land
• Westside 106,000 acres
• Kittitas 200,000 acres
• Support Farm Economy
• Increase consumption of local produce to 5
• Provide adequate, consistent supply of water

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Recreation Goals

• Urban Parks
• Park within ½ mile walk of all residents
• Keep pace with population
• add 30,000 acres over next century
• Regional Destination Parks
• Maintain todays quality of experience add
  82,500 acres over next century
• Cascades
• Maintain public recreation lands
• Increase recreation on current lands

Parks in Walking Distance, King County
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Waters that sustain us

• Watersheds
• Riparian Corridors
• Saltwater Shoreline
• Estuaries

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Waters Goals

• Watershed-wide Guidelines Limit impervious
  surfaces to 15 -30 with design/technology
  enhancement
• Rivers and Streams To be determined by WRIAs,
  estimate
• Cascades 5,000 acres
• Rural 14,000 acres
• Urban 406 acres
• Shorelines and EstuariesBased on 30 of original
  habitat
• Saltwater 8,800 acres
• Estuaries 4,800 acres

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The Built Environment

• Our Communities

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Make our cities and towns vibrant, attractive
places to live and work

• Create incentives for development and business
• Ensure plentiful parks and trails
• Provide essential infrastructure

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Maintain rural values

• Foster opportunities to both live and work in
  rural areas
• Grow and support local economies
• Conserve our landscapes
• Provide housing choices without sprawl

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The Cascade Agenda Outcomes Turning Challenge
into Opportunity

• Saving our landscapes for the next century
• 1 million acres private working forests and farms
• 265,000 acres parks, natural areas and shorelines
• Sustaining Communities for the next century
• Maintaining a rural community
• Grow and support local economies
• Conserve our watersheds, habitat and resource
  lands
• Provide housing choices without sprawl
• Transforming our cities and revitalizing our
  towns
• Create vibrant compact, livable communities
• Provide plentiful, well-cared for parks

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• The Cascade Agenda Outcomes

The Bottom Line Conserve 1.3M acres worth 7B
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Strong and favorable reaction
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IMPLEMENTATION
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Cascade Agenda Implementation
Product Groups Example Innovative Financing
Group
Coalition Business Civic Groups Elected
Officials Environmental Government Tribal
Faith-based Labor Youth Education
Service Groups Example Federal Legislative
Agenda
Leadership Team
Discourse Topics - Example Urban Lands Part of
the Solution
Partner Efforts Example Prosperity Partnership
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Leadership Team
Stone GossardPearl Jam Denis Hayes, President
and CEO, The Bullitt Foundation Ada Healey, VP
of Real Estate, Vulcan Inc. John Howell,
Partner, Cedar River Group Sally Jewell,
President and CEO, REI Gerry Johnson, Partner,
KL Gates Kate Joncas, President, Downtown
Seattle Assoc. Ron JuddPublic Policy Advisor
Martha Kongsgaard, President, Kongsgaard Goldman
Foundation Doris Koo, President and
CEOEnterprise Foundation Steve Leahy, President
and CEO, Greater Seattle Chamber of Commerce
Jerilyn McIntyre, President Central Washington
University
J. M. Allen, Managing Member, Allen Company,
LLC Sam Anderson, Executive Officer, Master
Builders Assoc. Charley Bingham, Former
ExecutiveWeyerhaeuser Bruce Blume, Chairman and
CEO, The Blume Company Phyllis Campbell,
President, The Seattle Foundation Bob Drewel,
FormerSnohomish County Executive Gene Duvernoy,
President, Cascade Land Conservancy Larry
Edwards, VP of Site Services, The Boeing
Company Billy FrankNorthwest Indian Fisheries
Commission Dr. Jerry Franklin, Program Director,
UW College of Forest Resources Mimi Gates,
DirectorSeattle Art Museum Jay GordonWA State
Dairy Federation
Ken MillerWA Farm Forestry Association Colin
Moseley, Chairman and President, Green Diamond
Resource Co. Steve Reynolds, Chairman and CEO,
Puget Sound Energy Norman RiceFormer Mayor of
Seattle John Rindlaub, CEO, Wells Fargo, NW
Region Charles Royer Former Mayor of
Seattle Bill Ruckelshaus, Former EPA
Administrator Bob Santos, Former Regional
Director Dept. of Housing and Urban
Development DeLee Shoemaker, State Government
Affairs Manager Microsoft Corporation Maryanne
Tagney Jones, Chair, Cascade Land Conservancy
David Thorud, Dean Emeritus, UW College of
Forest Resources Craig Ueland, President and CEO,
Russell Investment Group
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Cascade Agenda Work Flow
Leadership Team Guidance Support
Staff Management
7 Priorities
Consultant services
Stakeholder Input
Deliver New Policy or Tool
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Cascade Agenda, The Campaign
20 million
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Transfer of Development Rights
Development Rights
Development rights severed from property with
conservation easement
Receiving Area
Sending Area
Funding for resource land protection
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Conservation Villages
Images complements of
Existing Landscape
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Conservation Villages
Typical Development
Images complements of
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Conservation Villages
Density Transferred to Conservation Village
Images complements of
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Creating great communities
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Urban Parks Threatened
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LESSONS LEARNED
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Lessons Learned

• Citizens and funders are hungry for long-term
  (100 year) vision.
• 100 year planning horizon brought people together
  (i.e. developers and enviros).
• Creating alternative futures helped people
  grasp concept of choices.
• Essential to create a big tent supporting the
  plan.
• Buy-in from experts (i.e. scientists and
  users/managers of land) was critical.
• Non-governmental organization as sponsor improved
  credibility.

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Lessons Learned

• Combination of broad vision and detailed
  strategies, helped respond to
• Wheres the beef?
• Market-based strategies (non-regulatory) key to
  broad appeal.
• Some strategies may take a generation or more
  to achieve.
• CLC has had to drive implementation
• Three years later the vision still has power
  e.g. capital campaign success

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Thank you