EBC

1
EBC Marketing and Communication for Digitus
Brand

• Product Reviews (published)

2
EBC Marketing and Communication for Digitus
Brand

• Product Reviews
• Samples sent 1x per month
• Prepared and tested before being sent
• Harder to be published, since magazines are
  loaded with samples from all distributors of all
  areas
• Main concerns
• To reach attention of all media journalists
• To get opinion leaders talking about brand and
  products
• To support a good product review

3
EBC Marketing and Communication for Digitus
Brand
Published product reviews
DN-7020 sample sent together with press release.
This magazine awarded with rate 4 out of 5
In BIT Sept 06
4
EBC Marketing and Communication for Digitus
Brand
DN-7020 sample sent together with press release.
This magazine awarded with rate 4 out of 5
In PC Mais Sept 06
5
EBC Marketing and Communication for Digitus
Brand
DN-7020 sample sent together with press release.
This magazine awarded with Silver medal
In PC Guia Oct 06
6
EBC Marketing and Communication for Digitus
Brand
DN-3013 DN-3014 sample sent together with press
release. This magazine awarded 4 out of 5 for the
headsets and 3,5 for the audio adapter
Still to be reviewed by other magazines
In Exame Informática Feb 07