digital marketing institute in btm (1)

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"Multichannel Marketing Unlocked
Techniques for the Modern Marketer
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CONTENT
1.KNOW ABOUT MULTICHANNEL MARKETING
2.CHANNELS USED
3.STEPS TO PLAN A STRATEGY
4.SOFTWARE USED
5.EXAMPLES
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MULTICHANNEL MARKETING
Every kind of business can engage with its
clients across a variety of channels with the
help of multichannel marketing, which offers
lucrative marketing chances to boost user
engagement and sales.
Multichannel marketing goes beyond just putting
in place a user acquisition plan to draw in new
clients it also helps you sift through potential
new consumers and drive high-quality traffic to
your website, guaranteeing that the right kind of
people see your company pages and make purchases.
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ppc marketing
channels used
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STEPS
Step 1 Define Your Goals
Step 2 Understand Your Audience
Step 3 Select Appropriate Channels
Step 4 Leverage Marketing Automation and Data
Integration
Step 5 Craft a Detailed Strategy
Step 6 Create Engaging Content
Step 7 Execute, Monitor, and Adapt
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SOFTWARES USED
CAMPAIGNER
MARKETO
Campaigner stands out as a robust email marketing
and multichannel marketing automation platform
catering to the dynamic needs of modern
businesses.
Marketo emerges as a leading marketing automation
solution, particularly suited for B2B companies.
It boasts a wide range of features aimed at
refining lead generation and management
processes, with its advanced lead management and
scoring system standing out for its ability to
pinpoint and prioritize leads, thus directing
sales efforts toward the most promising prospects.
HUBSPOT
HubSpot is a marketing suite designed to cater to
various aspects of digital marketing, from email
campaigns and social media management to CRM.
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EXAMPLES
1. Epic Games Fortnite
2. Apple
3. Activision Call of Duty
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