Title: Effective Holiday Marketing Plan
1Effective Holiday Marketing Plan
John Dalton Canterbury
2It matters not if you have recently started a
small business or have pivoted your sales
strategies for your company due to the COVID-19
pandemic perhaps you are thinking about how to
increase holiday sales. Its approaching fast,
and today is the best time to begin your seasonal
marketing technique, so you are able to bring
shoppers in your doors or to your online
presence. But first, know the holidays are going
to look very different this year.
3John Dalton talked about how your clients
purchasing decisions this winter or fall might
look foreign from what they did last year a
couple of weeks ago. He is eager to show you how
to boost your holiday sales locally, so here are
some essential ways you can boost your physical
and digital presence A lot of small business
owners donate money and time to causes that align
with their values. What is more to being kind is
that working with a charity can make your clients
more likely to buy gifts from you. You can donate
a particular percentage of every procurement or
give an item for each item bought. Setting up a
gift-wrapped donation bin at your business lets
you show your clients how many items you give
away or post photos and numbers online. You and
your customers will be supporting a worthy cause,
and you will also be promoting your small
business.
4Just like you may décor your home with stocking
and garlands, decking out your store or website
and social media accounts can make a festive
feeling. Think of using local decoration to
support other small businesses and reinforce the
messaging to shop local. Are you thinking of how
to boost holiday sales? COVID-19 is a global
crisis that has affected economies, retailers,
and supply chains from all parts of the globe.
This holiday, your customers buying decisions
might look different from what they did in the
past.
5Those tried and tested techniques that worked for
you before might not work today. Regardless of
what kind of small business you have, it is vital
to realize that your holiday marketing plan
should also change due to the retail landscape.
6Thanks For Watching