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10 POWERFULL TIPS TO KNOW BEFORE STARTING A
YOUTUBE CHANNEL

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• Consistent Posting
• A look at some of the most popular YouTube
  channels will reveal that all of them are
  consistent with their posts. When you launch a
  channel, you cannot afford to wait for perfection
  in every single video.
• Ideally, you should identify your resource
  availability and come up with a posting schedule
  that is convenient for you. Ensure that you stick
  to the schedule and deliver consistent content.
• When you force yourself to be productive for the
  first few days of your YouTube journey, and over
  time, it translates into a habit.
• 2. Doing the Homework
• These days, you do not need a degree in
  filmmaking to create professional-quality videos.
• Do your homework and study content from
  television and OTT platforms like Netflix or
  Prime.
• Watching quality content will give you lessons in
  lighting, production quality, camera angles, etc.
• You can then incorporate these in your YouTube
  videos and give a boost to your video quality.

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• 3. Gearing Up
• No battle can be won unarmed, and video making is
  no exception to this. While you do not need the
  most advanced tools in your initial days, you do
  need a few basic pieces of types of equipment.
•  Get yourself a camcorder that has in-built
  stabilization, a 50 X optical zoom range, and a
  minimum of 1080p video resolution. Choose an APS
  C sensor with a maximum 1.6 crop factor.
•  If you want to skip the camcorder and use your
  smartphone, make sure that your phone is equipped
  with in-built stabilization, has low-light
  compatibility, and a minimum resolution of 13MB.
  We recommend that you use a device with storage
  of at least 128 GB.

• 4. Setting the Right Benchmark
• While consistency is an important aspect of your
  YouTube channel, you need to pay due attention to
  the video quality as well.
• To set the correct quality benchmark, you need
  to be ready to chop off the parts that compromise
  the quality of the video.
• Ensure that your video clip goes through
  multiple layers of editing so that only the best
  quality content reaches your viewers eyes.

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• 5. Avoiding Overdoing It
• When you set out to create your YouTube channel,
  you should pay special attention to the fact that
  there should not be any over-editing.
• While 3D effects and contrast graphics help you
  illustrate a point, they may not be necessary for
  every video that you create. For the best
  results, go for a simple setup and process.
• 6. Establishing a Pattern
• A YouTube channel will have multiple videos, and
  you must have some uniformity among your videos.
• The use of brand colors, logos, taglines, or a
  particular type of music will help establish a
  brand image. That way, when a viewer stumbles
  across one of your videos, they will relate it to
  the channel.
• 7. Transcribing Your Video
• You must transcribe all the video content that
  you post on YouTube. Search engines do not index
  captions, and that is why the transcription
  boosts your online visibility.
• From the viewer's perspective, the
  transcriptions enable your video to reach users
  who have their devices on mute, are hearing
  impaired, or do not speak the language of the
  video.
• Studies establish that the addition of captions
  results in a 7.32 increase in the views of
  YouTube videos.

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• 8. SEO Optimization of Video
• The addition of primary keywords to the video
  title and secondary keywords in the description
  gives a major boost to the online visibility of
  your video.
• Pay special attention to the description
  section, as this will help a potential viewer get
  a perspective about your video. You can further
  optimize your video by adding tags that
  categorize the videos and help in ensuring that
  it reaches the target audience.
• 9. Adding Call-to-Actions (CTAs) and YouTube
  Cards
• CTAs and YouTube cards are powerful tools to
  direct your viewers into watching other relevant
  content.
• 10. Developing A Thick Skin
• As you are considering starting a YouTube
  channel, chances are that you already know of its
  perks.
• What no one tells you is that the platform is
  not filled with not just angels. A slight miss
  from your end will be amplified, and you should
  be ready to bear the brunt and face the
  criticism. You should be able to tell apart
  constructive criticism and pure trolling.
• Every YouTube journey is unique, and you cannot
  expect to please every viewer all the time. As
  you create more videos, you will figure out the
  tactics that work for you and the ones that do
  not. Heres wishing you the very best for your
  YouTube adventures ahead.

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Official Address of Apponix Technologies
Head Office Bangalore 306, 10th Main, 46th
Cross, 4th Block Rajajinagar, Bangalore
560010 M 91 8050580888 info_at_apponix.com

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www.apponix.com