5 CRO Strategies That Work

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5 CRO Strategies That Work
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• https//www.marketingtiki.com/

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• As a business, you want your website to be
  designed in a way that is highly effective at
  converting your visitors into paying customers.
  The best way to do that is via conversion rate
  optimization of all your website pages. CRO helps
  you convert web visitors into qualified leads,
  brand advocates, and customers. With excellent
  conversion rate optimization strategies, you will
  generate more interest out of your existing
  website traffic while targeting qualified leads
  for maximized benefits. So, lets take a look at
  some compelling CRO strategies that you can use!

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5 CRO Strategies You Must Try
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1. Use Lead Flows on Your Blog A lead flow is a
high-converting pop-up designed to attract the
attention of website visitors and offer value to
them while they peruse the content of your blog
posts. Depending on your specific offer and the
way you want to market it, you can choose a
pop-up box, drop-down banner, or slide-in box.
These work a lot better than regular CTAs. 2.
Run A/B Tests on Your Landing Pages Landing pages
are an integral aspect of boosting conversions
since these pages are how you make sure a visitor
on your website converts into a lead or an
existing lead becomes a customer or interacts
deeply with your brand. Its why you need to
optimize your landing pages by running A/B tests
on them. It will help you identify the design and
content that is attracting the audience the most.
With A/B testing, you can easily test different
versions of your web copy, images, offers, form
questions, and more to find the best possible
version of your landing page.
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3. Enable Your Leads to Become Marketing-Qualified
Leads At times, a website visitor wants to skip
the steps of a buyers journey to speak to the
sales rep directly. You should encourage these
high-intent visitors to complete specific actions
to become marketing qualified leads (MQLs). You
will need to remove friction from your sales
process to ensure that these people convert into
customers. The way to do that is to optimize your
website and conversion paths, depending on the
kind of products or services you sell. 4. Add a
Live Chat Feature to High-Converting Webpages
One of the finest CRO strategies is to add a
live chat feature to your high-performing
webpages that lead to maximum conversions, such
as product pages. It will ensure that interested
potential customers have easy access to any
support and guidance that you can offer. You can
do that by making your chatbots action-based. For
instance, if a visitor spends more than a minute
on a specific webpage, automate the feature to
offer them the guidance they need right away.
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5. Use Retargeting Campaigns to Re-Engage Website
Visitors Regardless of how exceptional your key
conversion metric is, the bitter truth is that
many people who visit your website might not take
the action you want them to. Its where
retargeting can help you re-engage such
visitors. A retargeting campaign will track
visitors to your website and show your online ads
to them while they surf the web. It specifically
works wonders when you retarget individuals who
visited your high-converting webpages. However,
you need engaging visuals, well-crafted copy, and
compelling offers to retarget visitors
successfully. If you want to focus on
conversion rate optimization and create
high-quality content and optimize your website
accordingly, get in touch with Marketing Tiki
today!
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THANK YOU
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• https//www.marketingtiki.com/